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The stuff that matters in life is no longer stuff. It's other people. It's relationships. It's experience.
People went to Dell for the computers, but they go to Apple for everything… That’s the difference between a transactional company and a transformational one.
The American dream, what we were taught was, grow up, own a car, own a house. I think that dream's completely changing. We were taught to keep up with the Joneses. Now we're sharing with the Joneses.
The second thing I had to do was not to be reluctant as a leader...And when I started doing that, I realized that people are thriving from this, and that it's so much more helpful for people.
In June 2010, I moved out of my apartment and I have been mostly homeless ever since, off and on. I just live in Airbnb apartments and I check in every week in different homes in San Francisco.
Whatever career you're in, assume it's going to be a massive failure. That way, you're not making decisions based on success, money and career. You're only making it based on doing what you love.
Having a clear mission and making sure you know that mission and making sure that mission comes through the company is probably the most important thing you can do for both culture and values.
Companies that hire employees..that are deeply passionate create companies that customers are really really passionate about, and those are the companies that have strong brands.
There's no such thing as a good or bad culture, it's either a strong or weak culture. And a good culture for somebody else may not be a good culture for you.
The office is the laboratory and meeting your users is like going into the field. You can't just stay in the lab. And it's not just asking users what they want, it's about seeing what they're doing.