Brian Solis Quotes

Information overload is a symptom of our desire to not focus on what's important. It is a choice.

The more we remember that we are part of the networks as human beings, the more we can act as human beings and not as corporate functions.

Effective engagement is inspired by the empathy that develops simply by being human.

To succeed in the business of the future we have to become the very people we are trying to reach

Please repeat: influence is not popularity.

Social media is less about technology and more about anthropology, sociology, and ethnography.

The distance between who i am and who i want to be is separated only by my actions and words.

Attention is a precious commodity.

Social media is about sociology and psychology more then technology.

Experiences are everything. And businesses must create experiences that mean something. If necessity is the mother of invention, then vision is the father of innovation.

We cannot measure, what it is we do not know to value.

It's not business to consumer, it's not business to business, it's people to people

The bottom line is that people are seeking answers and direction, not messages or sales pitches.

Brands are no longer created; they are co-created.

The good thing about social media is it gives everyone a voice. The bad thing is … it gives everyone a voice.

People align with movements they can believe in, and it is the human, intellectual, and financial investment in genuine content that defines experiences.

We live in a time where brands are people and people are brands.

Don't compete for the moment, compete for the future.

How do you become a thought leader? It starts with *being* a thought leader and then connecting the dots back to you.

It is only by walking in the digital footsteps of your customer that you can uncover a new landscape of opportunities for engagement as well as a new reality for your business.

Welcome to a new era of marketing and service in which your brand is defined by those who experience it.

Actions speak louder than words. Businesses must act. Once the door to social consciousness is opened, bring the spirit of your company through it to affect change.

Twitter is a human seismograph

Twitter represents a collective collaboration that manifests our ability to unconsciously connect kindred voices through the experiences that move us. As such, Twitter is a human seismograph.

Twitter is your window to relevance , but Facebook is your home page for the Social Web

Digital Darinism is already changing the landscape of business.

Social media is not owned by marketing.

The new social landscape is rich with emotion.

Social Media is much bigger than we give it credit for. It’s not just about PR or just about marketing.

To understand the mindset of the connected consumer, one must realize that everything begins with search and intent.

Perspective is a gift nowadays.

While creating a social brand is a necessary endeavor, building a social business is an investment...

The next 10 years are either going to happen to us, or because of us.

Experiences shape experiences.

The future of marketing is not about technology

The landscape for business isn’t changing because of social media, it’s changing because consumer expectations are evolving.

In the digital space, attention is a currency. We earn it. We spend it