Seth Godin, Tribes: We Need You To Lead Us Quotes
Leadership is the art of giving people a platform for spreading ideas that work.
Leaders lead when they take positions, when they connect with their tribes, and when they help the tribe connect to itself.
Leadership, on the other hand, is about creating change you believe in.
The secret of leadership is simple: Do what you believe in. Paint a picture of the future. Go there.People will follow.
In a battle between two ideas, the best one doesn't necessarily win. No, the idea that wins is the one with the most fearless heretic behind it.
How was your day? If your answer was "fine, " then I don't think you were leading.
Marketing used to be about advertising, and advertising is expensive. Today, marketing is about engaging with the tribe and delivering products and services with stories that spread.