Seth Godin Quotes

Remember the Bob Dylan rule: it's not just a record, it's a movement.

The combination of passion and art is what makes someone a linchpin.

If you don't require the journey to be easy or comfortable or safe, you can change the world.

Why do we value leadership, connection and grace? Because it's scarce, and that scacity creates value.

In our desire to please everyone, it's very easy to end up being invisible or mediocre.

Communication is the transfer of emotion.

The most successful givers aren’t doing it because they’re being told to. They do it because doing it is fun. It gives them joy.

People rarely buy what they need. They buy what they want.

Lack of resources (payroll), time and competing priorities are why so many nonprofits haven't done well. It's that simple.

It will take you less time and effort to do a thing the difficult way than it will to buy, try and discard all the shortcuts.

There's nothing wrong with having a plan. Plans are great. But missions are better. Missions survive when plans fail, and plans almost always fail.

Excellence isn’t about working extra hard to do what you’re told. It’s about taking the initiative to do work you decide is worth doing.

Human nature is to need a map. If you’re brave enough to draw one, people will follow.

Increasingly, there are only two kinds of companies: brave and dead.

Measurement is fabulous. Unless you're busy measuring what's easy to measure as opposed to what's important

Playing safe is very risky.

Keep starting until you finish.

All motivation is self-motivation. Your family, your boss, or your co-workers can try to get your engine going, but until you decide what to accomplish, nothing will happen.

The future of publishing is about having connections to readers and the knowledge of what those readers want.

You can win with consistent benefits, delivered over time. You win by incrementally earning share, attention and trust.

There's no shortage of great ideas. There's a shortage of execution.

The status quo is persistent and resistant. It exists because everyone wants it to. Everyone believes that what they've got is probably better than the risk and fear that come with change.

You don't need more time in your day. You need to decide.

Why waste a sentence saying nothing?

If you try to delight the undelightable, you've made yourself miserable for no reason.

Today, not starting is far, far worse than being wrong. If you start, you've got a shot at evolving and adjusting to turn your wrong into a right. But if you don't start, you never get a chance.

Denigrating art you don't understand doesn't hurt the art - it reveals something about your willingness to learn.

Soon is not as good as now.

Criticism comes to those who stand out.

The problem with requiring people to be loud and angry to get things done is that you're now surrounded by people who are loud and angry.

Where do you put the fear when you choose to innovate? The fear is there, but you have to find a place to put it.

If you think cat food is for cats, how come it doesn't come in mouse flavor?

I believe that uncertainty is really my spirit's way of whispering, I'm in flux. I can't decide for you. Something is off-balance here.

When you are trusted because you care, it's quite likely the revenue will take care of itself

The only way to consistently grow in B2B is to be better than very good.

Perfect can't possibly be the goal, we're left with generous, important and human instead.

Kings fear change. Leaders crave it.

Content Marketing is all the Marketing that's left.

The reason it seems that price is all your customers care about is that you haven't given them anything else to care about.

Art is what we do when we're truly alive.

It's never too late to start heading in the right direction.

Persistence isn't using the same tactics over and over. Persistence is having the same goal over and over.

A product for everyone rarely reaches much of anyone.

Saying 'no' or even 'stop' is the hallmark of the professional you want on your team.

If it's worth doing, it's worth doing well.

That's your opportunity - to approach your work in a way that generates unique learning and interactions that are worth sharing.

Leadership is scarce because few people are willing to go through the discomfort required to lead.

Remarkable work often comes from making choices when everyone else feels as though there is no choice.

Make more decisions. That's the only way to get better at it.

Gratitude and opportunity create more of the same.