Seth Godin Quotes

The best favors are worth doing for the doing, not because we'll ever get paid back appropriately.

Go ahead, do something impossible.

If failure is not an option, then neither is success.

Those that spend the most effort in search of shortcuts are often the most disappointed and the least successful.

Permission marketing is marketing without interruptions.

Leadership, on the other hand, is about creating change you believe in.

If you are deliberately trying to create a future that feels safe, you will willfully ignore the future that is likely.

The only way to get what you're worth is to stand out, to exert emotional labor, to be seen as indispensable, and to produce interactions that organizations and people care deeply about.

No one knows more about the way you think than you do.

Reject the tyranny of picked. Pick yourself.

So sure, start with a slogan. But don't bother wasting any time on it if you're merely going for catchy. Aim for true instead.

I think the most productive thing to do during times of change is to be your best self, not the best version of someone else.

Being aware of your fear is smart. Overcoming it is the mark of a successful person.

Networking that matters is helping people achieve their goals.

Your generosity is more important than your perfection.

The only reason to buy a paper book any longer is to own it and cherish it and remember it and tell a story about it.

My blogging life is basically goalless. I like the zen nature of that, and paradoxically, it improves results.

What people want is the extra, the emotional bonus they get when they buy something they love.

Fans, true fans, are hard to find and precious. Just a few can change everything. What they demand, though, is generosity and bravery.

Choose your customers, choose your future.

Creating art is a habit, one that we practice daily or hourly until we get good at it

We need students who can learn how to learn, who can discover how to push themselves and are generous enough and honest enough to engage with the outside world to make those dreams happen.

If there's time for an emergency, why isn't there time for brilliance, generosity or learning?

It's time to stop complying with the system and draw your own map. Stop settling for what's good enough and start creating art that matters.

Gifts are not favors. If you expect something in return, it's not a gift.

The only long-term motivation is self motivation. So hire people who are self motivated and get out of their way.

Will you succeed because you are more well-rounded than others? Because you fit in better than everyone else? Bloody unlikely. We succeed when we are trusted to be the best at what we do.

The job is not the work.

Someone can always do your job a little better or faster or cheaper than you can.

A customer is never out of warranty, even if his product is.

Everyone is not your customer.

Marketing management is now tribal leadership.

The only purpose of customer service is to change feelings.

It always feels too soon to leap. But you have to. Because that's the moment between you and remarkable.

You can game the social media in the short run, but not for long.

You don't have to settle. It's a choice you get to make every day.

The only reason to build a website is to change someone. If you can't tell me the change and you can't tell me the someone, then you're wasting your time.

Our job is obvious: we need to get out of the way, shine a light, and empower a new generation to teach itself and to go further and faster than any generation ever has.

It's clearly more fun to make the rules than to follow them.

Facts are irrelevant. What matters is what the consumer believes.

Strategic quitting is the secret of successful organizations

If you need to conceal your true nature to get in the door, understand that you'll probably have to conceal your true nature to keep that job.

You cannot create a piece of art merely for money. Doing it as part of commerce so denudes art of wonder that it ceases to be art.

Just because something is easy to measure doesn't mean it's important.

I learned that a long walk and calm conversation are an incredible combination if you want to build a bridge.

As soon as we associate reading with a test, we've missed the point.

If you're going to buy a real book, a paper book, there better be a good reason. Perhaps scarcity is one of those reasons.

The fatigue was there, but some people understood that putting it aside was the single most important factor in succeeding.

The Cul-de-Sac ( French for "dead end" ) ... is a situation where you work and work and work and nothing much changes

It's human nature to quit when it hurts. But it's that reflex that creates scarcity.