Seth Quotes

Permission marketing turns strangers into friends and friends into loyal customers. It's not just about entertainment - it's about education. Permission marketing is curriculum marketing.

The bottom half of the page had descended into a doodle of a tiny man giving the middle finger to a giant, angry eagle with razor-sharp talons. Beneath it, the caption: To Mock a Killing Bird.

Art is what we're doing when we do our best work.

Excellence isn't about meeting the spec, it's about setting the spec.

Without death,' he answered, 'life is meaningless. It is a story that can never be told. A song that can never be sung. For how would one finish it?

Our brains are wired to interpret shapes as faces and bodies. That's why people see the Virgin Mary in the clouds or even in cheese sandwiches. It's your cytoplasm, not some strange ectoplasm.

Laptop computers dramatically increased the time people spend doing work. (The internet dramatically decreased it, so we're even).

By all means, fire the customers who aren't worth the time and the trouble. But understand that the moment you insist the customer is wrong, you've just started the firing process.

The original idea [ of the Pineapple Express] came from Judd [Apatow] actually. He just kind of had the loose notion of like, 'What about a weed action movie?'.

I think politicians know how to misrepresent data in order to support a political agenda. Politicians and the people that work for them - I should say - are expert at that.

It's not the gods But our own hearts We need to fear. The evil starts Against all odds Not there but here.

I discovered shooting and filmmaking around the time all of the software became affordable to anyone with a PC.

I hadn't really done a comedy other than The Ape since Freaks and Geeks.

Marketers want to get their messages in front of you. They must get their messages in front of you, just to survive. The only problem is-do you really want more marketing messages?

Marketing used to be what you say Now, marketing is what you do. What you make. How you act. The choices you make when you are sure no one is looking.

There is no such thing as a villain. It's the others who are wrong. In as much, all villains are the same.

Go for the edges. Challenge yourself and your team to describe what those edges are, and then test which edge is most likely to deliver the marketing results you seek.

The way to get unstuck is to start down the wrong path, right now.

Marketing begins before the product is launched.

You must realize that what you are cannot be seen in a mirror. What you see in a mirror is but a dim reflection of your true reality.

There is no other way to change your physical reality but by changing your thoughts.

It is not virtuous in any way to put yourself down, or to punish yourself, because you do not feel you have lived up to your best behavior at any given time.

You get what you concentrate upon. There is no other main rule.

The present is the point of power.

You will not understand your part within the framework of nature until you actually see yourselves in danger of tearing it apart.

Physical reality springs from the imagination, which follows the path of your beliefs

My life is mine and I form it. Tell yourself this often. Create your own life now, using your beliefs as an artist uses color.

It takes a lot of guts to stop measuring things that are measurable, and even more guts to create things that don't measure well by conventional means.

Hatred of war will not bring peace. Only love of peace will bring about those conditions.

It's important to see your parents as individuals. As a son or as a daughter you don't stop and think that your parents might have their own expectations, dreams or disappointments.

The Internet is going to change marketing before it changes almost anything else, and old marketing will die in its path.

When you see the world as it is, but insist on making it more like it could be, you matter.

You do not hate anyone you are not capable of loving. Remember that.

We can't rely on others to be our teachers anymorethe future belongs to individuals who decide to become great bosses (and teachers).

The dreamer creates his dreams for his own purposes, selecting only those symbols which have meaning to him.

Authenticy in marketing is telling a story people want to hear.

If you are love with the perfect, prepare to see it swept away. If you are able to dream of the impossible, it just might happen.

In a digital world, the gift I give you almost always benefits me more than it costs.

When you delight the weird, the overlooked and the outliers, they are significantly more likely to talk about you and recommend you.

Be personal. Be relevant. Be specific.

New fashions (of all sorts) come from unexpected places, not from the arbiters of what's correct.

Art is when we do work that matters in a creative way, in a way that touches (people) and changes them for the better.

What evidence would you need to see to change your mind about this?

The real power of tribes has nothing to do with the Internet and everything to do with people.

Human beings, thanks to culture and genetics, are inclined to be pessimistic, fearful, skeptical and believers in conspiracy theories. We also don't like change.

Marketing that works is marketing that people choose to notice.

Real content marketing isn’t repurposed advertising, it is making something worth talking about.

Creating ideas that spread and connecting the disconnected are the two pillars of our new society, and both of them require the posture of the artist

The essence of marketing today is to tell a story to people who want to hear it, in a way that resonates with them so they are likely to either respond or connect to you, or tell their friends.

Most people don't see that they have options beyond what society tells them to do. That's the biggest problem. They honestly believe that compliance is the shortcut to success.