Seth Quotes

If you're in the idea business, it doesn't matter where you're from. It matters if we care about the change you're making.

Marketers have to move upstream now. We have to stop being the last step in the process and start being the first step.

The future isn't so much about absorbing or tolerating change, it's about making change.

This might end up in crying. If you're not prepared to cry about it, I'm not sure you're making art. And if you're not prepared to dance in anticipation, you're definitely not making art.

Listen to your fear but don't obey it.

Giving people what they want isn't always what they want.

The question isn’t whether or not you should wait to be picked, the question is whether you care enough to pick yourself.

Seeing, despite the name, isn’t merely visual.

Living and breathing an authentic story is the best way to survive in a conversation-rich world.

The ladder of success isn't a ladder. It's a series of steps with leaps interspersed along the way.

If you can influence the outcome, do the work. If you can't influence the outcome, ignore the possibility. It's merely a distraction.

Leaders who set out to give are more productive than leaders who seek to get.

Competent people are the most resistant to change

The YouTube video maker gets more out of making a video than you get out of watching it.

The secret of getting on the shortlist is doing your best work fearlessly for a long time before you get on the list.

Artists are people with a genius for finding a new answer, a new connection, or a new way of getting things done.

The best experiences and the biggest ideas don't fit into a category. They change it.

Great work is the result of seeking out tension, not avoiding it.

You don't have to settle for the status quo, for being good enough, for getting by, for working all night.

It's far easier to put your future into someone else's hands than it is to slog your way forward, owning the results as you go.

Content marketing is the only marketing left

Now for the first time, you can choose yourself. You can be responsible for what you do and how you do it. You have to do the hard work of finding and pleasing an audience.

What if getting bigger isn't the point? What if you merely got better?

You gain converts by winning at something the existing provider didn't think was so important.

The danger of the Web is that you can go from idea to public announcement in under ten minutes.

Catering to the passionate is exactly what you should do.

There are always limits, and opportunities. The ones we rehearse and focus on are the ones that shape our future.

I wonder if real art comes when you build the thing that they don't have a prize for yet.

You succeed because you've chosen to be confident. It's not really useful to require yourself to be successful before you're able to become confident.

We don't become mediocre all at once, and we rarely do it on purpose.

You're competing against people in a state of flow, people who are truly committed, people who care deeply about the outcome.

Don't wait to be picked. Pick yourself.

Organizations grow when they persuade a tiny cadre to be passionate, not when they touch millions with a mediocre message

Give up control and give it away ... The more you give your idea away, the more your company is going to be worth.

Once you have permission to talk to someone, finding new products or services for them is a smart way to grow.

It's more important that you be passionate about what you do all day than it is to be passionate about the product that is being sold.

The sooner we realize that the world has changed, the sooner we can accept it and make something of what we've got. Whining isn't a scalable solution.

Care. Care more than you need to, more often than expected, more completely than the other guy.

Understanding the mythology of your partner, your customer and your audience is far more important than watching the instant replay of what actually happened.

Copy, not from your industry, from others. You have to go where there is no competition.

Treat different people differently. Anything else is a compromise.

The reason social media is so difficult for most organizations: It’s a process, not an event.

Without a specific reason for the consumer to behave, without a reward or benefit, the overwhelmed consumer will refuse.

Initiating is really and truly difficult, and that's what leaders do. They see something others are ignoring and they jump on it.

Design is the last great competitive advantage.

Practice works because practice gives us a chance to relax enough to make smart choices.

The ONLY thing leaders have in common is the shared decision to lead.

Marketing tells a story that spreads. Sales overcomes the natural resistance to say yes.

Learn. Ceaselessly. Learn to code, to write persuasively, to understand new technologies, to bring out the best in your team, to find underused resources and to spot patterns.

Confusion sets in when you're not sure if your product or service is bought or sold, or worse, if you are a salesperson just waiting for people to buy.