Steve Jobs Quotes

Pretty much, Apple and Dell are the only ones in this industry making money. They make it by being Wal-Mart. We make it by innovation.

Many companies forget what it means to make great products. After initial success, sales and marketing people take over and the product people eventually make their way out.

Innovation is saying 'no' to 1,000 things.

I have always said if there ever came a day when I could no longer meet my duties and expectations as Apple's CEO, I would be the first to let you know. Unfortunately, that day has come.

There’s a phrase in Buddhism, ‘Beginner’s mind.’ It’s wonderful to have a beginner’s mind.

Stay hungry, stay foolish.

Technology alone is not enough.

You've got to find what you love. And that is as true for your work as it is for your lovers.

When we hire someone, even if they are going to be in marketing, I will have them talk to the design folks and the engineers.

And no, we don't know where it will lead. We just know there's something much bigger than any of us here.

When companies get bigger they try to replicate their success. But they assume their magic came from process. They try to use processes to substitute content.

Focus is about saying, No. And the result of that focus is going to be some really great products where the total is much greater than the sum of the parts.

School was pretty hard for me at the beginning.

I would rather gamble on our vision than make a 'me, too' product.

The minute I dropped out I could stop taking the required classes that didn't interest me, and begin dropping in on the ones that looked interesting.

The broader one's understanding of the human experience, the better design we will have.

We're just enthusiastic about what we do.

It's more fun to be a pirate than to join the Navy.

Nobody has tried to swallow us since I've been here. I think they are afraid how we would taste.

Why would I ever want to run Disney? Wouldn't it make more sense just to sell them Pixar and retire?

We think Android is very, very fragmented, and becoming more fragmented by the day. And as you know, Apple strives for the integrated model so that the user isn't forced to be the systems integrator.

Good PR educates people; that's all it is. You can't con people in this business. The products speak for themselves.

The web is just going to be one more of those major change factors that businesses face every decade.

Making an enduring company was both harder and more important than making a great product.

Our friends up north spend over five billion dollars on research and development and all they seem to do is copy Google and Apple.

Electronics was something I could always fall back on when I needed food on the table.

Picasso had a saying - 'good artists copy, great artists steal' - and we have always been shameless about stealing great ideas.

We're going to be able to ask our computers to monitor things for us, and when certain conditions happen, are triggered, the computers will take certain actions and inform us after the fact.

The were good times, there were hard times, but there were never bad times

When you’re in a startup, the first ten people will determine whether the company succeeds or not.

We do not say anything about future products. We work on them in secret, then we announce them.

I'm one of the few people who understands how producing technology requires intuition and creativity, and how producing something artistic takes real discipline.

Customers always want something new

Never settle for average.

Now, we are selling over 5 million songs a day now. Isn't that unbelievable? That's 58 songs every second of every minute of every hour of every day.

The world doesn't need another Dell or Compaq.

The reason that Apple is able to create products like iPad is because we always try to be at the intersection of technology and liberal arts, to be able to get the best of both.

Of course it was impossible to connect the dots looking forward when I was in college. But it was very, very clear looking backwards 10 years later.

I admire Mark Zuckerberg... for not selling out, for wanting to make a company. I admire that a lot.

I can help the next generation remember the lineage of great companies here and how to continue the tradition. The Valley has been very supportive of me. I should do my best to repay.

The tragedy is that Dell didn't win it - we lost it.

It's not about money. It's about the people you have, how you're led, and how much you get it.

I wish developing great products was as easy as writing a check. If that was the case, Microsoft would have great products.

The reason we wouldn't make a seven-inch tablet isn't because we don't want to hit a price point, it's because we don't think you can make a great tablet with a seven-inch screen.

For most of my life, I’ve felt that there must be more to our existence than meets the eye. This is who I am, and you can’t expect me to be someone I’m not.

I don't need a hard disk in my computer if I can get to the server faster... carrying around these non-connected computers is byzantine by comparison.

It's rare that you see an artist in his 30s or 40s able to really contribute something amazing.

No one is going to buy a big phone.

Apple stores are intended not just to move boxes, but to enrich lives.

I think right now it's a battle for the mindshare of developers and for the mindshare of customers, and right now iPhone and Android are winning that battle.