Advertising Quotes
Spam is a waste of the receivers’ time, and, a waste of the sender’s optimism.
If you want meaning for your brand or company, dare to embrace conflict
The art of advertisement, after the American manner, has introduced into all our life such a lavish use of superlatives, that no standard of value whatever is intact.
A church service starts and ends with a prayer. A magazine starts and ends with an advert.
Between Monday and Saturday men make an audience. On Sunday, they make a congregation.
Literacy makes man a victim of advertising. Education makes him a victim of employment.
You're only as good as your next idea. And if you can't agree on that, then it's time to walk.
In the Soviet Union you weren’t allowed to speak out against the government. In the US you cannot speak out against sponsors.
Any fool can write a bad advertisement, but it takes a genius to keep his hands off a good one.
No offense but a seller will say whatever it takes to sell a product but if you sum it up, it comes down to hard work.
As the wall between advertising and content erodes, the aptitude required to understand the functions and design of media content becomes more complex.
Newspapers provided a common culture of aspiration.
Look at the language. If a scientist delivers the simple, unconditional, absolutely certain statements that politicians and journalists want, he is talking as an activist, not a scientist.
James Bond: a paid assassin of plutocratic cartels, a womanizer, a dipsomaniac, a speed demon, a materialist.
The best ads are about the customer and how the product will change his life.
Does your marketing promote the difference between good and bad or better and best?
Marketing used to be about advertising, and advertising is expensive. Today, marketing is about engaging with the tribe and delivering products and services with stories that spread.
advertising is the price you pay for having unremarkable product or service
The Best Marketing Is Education!
Advertising may be described as the science of arresting the human intelligence long enough to get money from it.
The first lesson of branding: memorability. It's very difficult buying something you can't remember.
Better to be known for something than be forgotten for nothing.
Content Is King, Distribution is Queen
Advertising, an art, is constantly besieged and compromised by logicians and technocrats, the scientists of our profession who wildly miss the main point about everything we do…
By doing extraordinary things you are contributing to create a better world. Memorable should be the new usual…
The incessant witless repetition of advertisers' moron-fodder has become so much a part of life that, if we are not careful, we forget to be insulted by it.
Advertising teaches people not to trust their judgment. Advertising teaches people to be stupid.
I have always understood that money made in the patent medicine business is a practical bar to social success.
The function of advertising is simply to promote and sustain competitive advantage for brands.
The incessant witless repetition of advertisers' moron-fodder has become so much a part of life that if we are not careful we forget to be insulted by it.
The number of agency people required to shoot a commercial on location is in direct proportion to the mean temperature of the location.
Publishing is a very mysterious business. It is hard to predict what kind of sale or reception a book will have, and advertising seems to do very little good.