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[M]anufacturing, science and engineering are ... incredibly creative. I'd venture to say more so than creative advertising agencies and things that are known as the creative industries.
Advertising is, actually, a simple phenomenon in terms of economics. It is merely a substitute for a personal sales force - an extension, if you will, of the merchant who cries aloud his wares.
The secret of all effective originality in advertising is not the creation of new and tricky words and pictures, but one of putting familiar words and pictures into new relationships.
I love the way the American trade magazines never give anybody a bad review because they're afraid the advertising will be taken out. It's so hysterical.
Simplicity is the ultimate sophistication-- Steve Jobs turned this into the slogan behind an early Mac advertising campaign. Which doesn't make it less true.
It has been found that the less an advertisement looks like an advertisement and the more it looks like an editorial, the more readers stop, look, and read.
I believe that life is hard. That we all are going to walk through things that are hard and challenging, and yet advertising wants us to believe that it's all easy.
I grew up with free television. Now, it wasn't free, there was these commercials, and so the economic model was driven through commercials and through advertising.
Advertising is like learning - a little is a dangerous thing. If a man has not the pluck to keep on advertising, all the money he has already spent is lost.
In writing advertising it must always be kept in mind that the customer often knows more about the goods than the advertising writers because they have had experience in buying them.
Any seeming deception in a statement is costly, not only in the expense of the advertising but in the detrimental effect produced upon the customer, who believes she has been misled.
Lady Gaga is a pop prostitute, a satanic b - with her fascist and demonic secret signs! Her pop prostitution has more to do with bikini advertising than with warmth.