Brands Quotes
Your brand is formed primarily, not by what your company says about itself, but what the company does.
As a consumer, you want to associate with brands whose powerful presence creates a halo effect that rubs off on you.
Brands always mean something. If you don't define what the brand means, your competitors will
Determine who you are and what your brand is, and what youre not. The rest of it is just a lot of noise.
Authentic brands don't emerge from marketing cubicles or advertising agencies. They emanate from everything the company does.
A new time is coming both for my personal life, and the brand Ann Demeulemeester. I feel it's time to separate our paths.
We have the freedom to choose between brand A, brand B, and brand C. That´s about it for freedom.
Your brand's power lies in dominance. It is better to have 50% of one market, instead of 10% of five markets.
Nobody ever asked me to do anything. Nobody knew what to do. When comics were brand new, nobody knew what kind of comics to make. So you were mostly on your own.
True cultural connection is the Holy Grail for brands if they want to create an enduring emotional relationship with people.
Do we need to have 280 brands of breakfast cereal? No, probably not. But we have them for a reason - because some people like them. It's the same with baseball statistics.
Managing brands is going to be more and more about trying to manage everything that your company does.
Too many companies want their brands to reflect some idealised, perfected image of themselves. As a consequence, their brands acquire no texture, no character and no public trust.
Of beer, an enthusiast has said that it could never be bad, but that some brands might be better than others.
I like being able to have things that identify you in a brand without blatantly showing a logo.
There is a branding influence on my work. But there's nothing really new about people as brands. The only difference is the scale and exposure.
Roughly 21,000 new brands are introduced worldwide per year, yet history tells us that more than 90% of them are gone from the shelf a year later.
Everybody has the answers or they'll make them up for you. Just once I'd like to hear a brand-new question.
25 percent of search results for the world's top 20 largest brands are links to user-generated content. 34 percent of bloggers post opinions about products and brands.
Hoke Moseley is a magnificently battered hero. Willeford brings him to us lean and hard and brand-new.
Just as established products and brands need updating to stay alive and vibrant, you periodically need to refresh or reinvent yourself.
You may be transferred, enlisted, commissioned, reassigned, or hospitalized - but brand this on your heart - you can never go where God is not.
I don't really collect anything. I mean, if I see a piece of Moxie soda memorabilia, I'll probably buy it. I'm a sucker for regional soda brands and forgotten histories and that sort of thing.
Powerful brands in the future will instead carefully choose who'd they'd love to be friends with - and who they'd be comfortable upsetting.
The question remains: which brands will commit to creating a private sector pillar of social change, and which will become casualties of their own outdated thinking?
Unless a love of virtue light the flame, Satire is, more than those he brands, to blame; He hides behind a magisterial air He own offences, and strips others' bare.
The new dynamics between brands and consumers, driven by social media, are proving to be a powerful impetus for change.
