Effectiveness Quotes

I was so sure that I knew what they needed and what I wanted to sell them that I never stopped long enough to find out what it was they wanted to buy.

Finding happiness by delivering it.

Everything would have been for nothing just because I simply didn’t listen.

Speaking from the heart is simple. Listening wholeheartedly, however, is much, much more difficult and most rare.

You’ve got to be driven to become successful.

What is the true cost of a purchasing decision that goes wrong?

In the past, I have all too often listened without hearing, asking questions when I had no intention of hearing the answer or understand my customer’s requirements.

I will not let those, who cannot recognise how I can be of service, dissuade me from showing them how I can help.

I will look the part. I will act the part. I will deliver that which I have promised to deliver.

I will design myself a reputation, in which prospects can place their trust, and customers return to and recommend.

I will design my reputation and my resolve shall be absolute. I shall not give in when I know I can help.

It saddens me to note that there will always be con artists and charlatans in the world. Men who aim to fool the public by clothing themselves in the robes of experts.

Listening is a discipline. It’s all about being present at that moment in time.

I want you to start realising how far away you are from being able to listen professionally.

You listen like an amateur and fool yourself into believing it is enough when it is not.

Sceptics are persuaded by a good reputation, for it is an unspoken statement of proof.

Reputation is the panacea for those who lack confidence in their own decisions.

How we feel about those we give our business to is of vital importance.

Who would be willing to put up with less than the desired result, if they could afford to have it done properly?

The confidence felt, when dealing with genuine reputation, often outweighs the simplicity of price.

In the past, I have bargained myself away, believing that price was more important than cost, quality, reliability, or reputation. In the past, I was clearly wrong.

I need a first-class reputation

In this world there are those who enjoy giving people balloons and there are those who take great pleasure in popping them. And I wish to be remembered as being firmly in the first party.

Most men have professions, yet few act like professionals.

Sometimes, if you get too close to a subject you can miss what’s most important.

If your doctor told you that you needed immediate surgery could you perform it yourself?

We must design how we wish to be perceived, and then we must work even harder to continuously recreate and re-evaluate that perception.

From today onward, you will learn how to become evangelical about the many ways you help people.

You should feel so driven to help the world that it would weigh you down if a single person received anything but the best.

To my shame, I had never thought to ask anything of the future, and yet woke each and every day embittered because it was never what I needed it to be.

I see what I have to become and I recognise the time it will take.

And by making that plan you have differentiated yourself from more than ninety percent of the population. You are one of the few, who has a clear direction, a decisive plan of action.

As soon as I can find the courage to put my plans to action, I will turn from being a “maybe man” into someone whose future success lies completely in his own hands.

Falling has become far more terrifying to me than rising.

Could trying your hardest, but never being quite good enough ever be acceptable to anyone? Is that what your dreams are made of?

I’ll record what I’ve learnt on the subject of what I sell. What it actually is means little to anyone other than me, but what it does and how it helps, means everything to those who require it.

How do I go about cataloguing my dreams?

Moving continuously forward doesn’t necessarily get us to where we want to be, just somewhere other than where we started.

It’s your own personal statement of who you want to become, based on how you wish to be remembered.

You know, I have never met a young man who recognises the true value in this exercise, and yet I have met hundreds of old men who wished someone had shared it with them in their youth.

I must turn myself around so that I am viewing life as my prospects see it. Only then can I start addressing their issues, help to prevent their pain, and advise on solutions to their problems.

No one ever reached the top of a mountain by digging underneath it.

Can a farmer plants his seeds and then demand the crops to grow before harvest?

If you put in the effort and focus towards a goal, you will get there quicker than most.

You cannot become something new without putting in the appropriate effort, can you? Just as a seed cannot grow into an ear of corn without the appropriate time, sunlight, water, and care.

I have set my mind to make sure I am prepared to accept success, whatever the trials ahead, whatever the work required.

So open questions to understand. Closed questions to confirm and gain commitment.

So you can speak, can you? Well, that’s going to stand you out from the rest of the crowd, isn’t it? No. Sorry, my boy. The ability to speak does not a salesman make

No, I’m afraid your overconfidence, as with most young men who dream of becoming successful, can quite quickly become the Achilles’ heel of your continued mediocrity

Did you sell to them or did you simply facilitate their buying from you, hmm? Very different scenarios, my boy, very different indeed.