Market Research Quotes
Market Research Quote of the day
A cookie store is a bad idea. Besides, the market research reports say America likes crispy cookies, not soft and chewy cookies like you make.
Carefully watch how people live, get an intuitive sense as to what they might want and then go with it. Don’t do market research.
People are unlikely to know that they need a product which does not exist and the basis of market research in new and innovative products is limited in this regard.
Running a company on market research is like driving while looking in the rear view mirror.
Accustomed to the veneer of noise, to the shibboleths of promotion, public relations, and market research, society is suspicious of those who value silence.
Do your own market research; ask your last ten customers exactly why they bought from you.
You'll learn more in a day talking to customers than a week of brainstorming, a month of watching competitors, or a year of market research.
Intrinsic value follows meaning follows form follows economics follows function follows more economics follows market research.
I always market research my books before I hand them in by showing them to five or six close friends who I trust to be honest with me, so they are very heavily re-written already.
The need to engage businesses and decision makers with customers can only increase in importance, and as it does, the market research industry must recognise that engagement is a facet of what we do.
There is very little sense that anybody really knows what works or why. But that's not a shock. And I don't think market research would solve that.
We don't believe in market research for a new product unknown to the public. So we never do any.
I love market research because you really have an idea of what your consumers are looking for.