Marketing Quotes
What are you doing to serve your customers a little more every day?
Great customer service is not just one part of your business, it should be in every part of your business!
Business is war and your past clients and customer’s great online reviews are your elite soldiers in battle.
If you are in a competitive industry, great online reviews are not just nice to have, they are a requirement!
Convenience will put you out of business!
Evidently, one thing seems to have more value in direct proportion to whether or not we feel we have the freedoms, joys or conveniences of that thing.
So it comes down to scarcity, one product or service having qualities you won’t find everywhere or ideally, anywhere. It’s the job of every brand to seek that out as their standard, their stamp.
Every great brand goes back to a courageous individual who dared to say 'NO' to the status quo.
Brand growth and dominance is created by having the highest brand value, not the lowest price tag.
We've all seen it. A #startup begins with a #dream, a #passion to do something others have missed or overlooked.
Consumers today have become a cynical mob of buyers who believe the reviews and ratings of complete strangers much more readily than your brand's promises and distinctions.
When it comes to branding and the ever-changing social media phenomenon, you’re not a mushroom. In other words, you shouldn’t be kept in the dark and fed a pile of...well, you get the idea.
Why do some brands grow explosively when others (that could be thriving) die a lonely and forgettable death?
A great sports car that goes from 0-60 in 3.9 seconds is just a fact. To the wrong audience, it’s irrelevant. But to the right audience, it’s a passion.
The biggest mistake brands make are trying to “sell their stuff” rather than clarifying what people are actually buying.
It becomes a question of 'How do we convey our differentiation instantaneously?' and drive a wedge between any apparent (or assumed) sameness in the marketplace.
There are three points I used to help a gourmet chocolatier increase sales 300% in a single month as well as a Midwest city to increase tourism guests 500% in 12 months.
You remain a follower for life when you pay for what people do while nobody pays you for what you do. Do something impressive and become a leader!
So, you don’t have money to invest in your brand? You do have money for damage control, right?Here’s the thing: anyone can make your brand inferior in your absence.
Research conquers doubt. It aligns everyone around the incontestable. Research is the key to clarity—in startups, enterprises, and life itself.
Make sure you test your brand story’s recipe with whomever you’re cooking it for.
Do everything in your power to make customers go confidently in the direction of their purchase intention.
Brand and product don’t compete. Brand is product, and everything else conforming to the unique story that consumers create when they think of you.
People relate to people, and if your brand feels like people, they’ll relate to you, too.
Positioning is finding the right parking space inside the consumer’s mind and going for it before someone else takes it.
All human aspirations are opportunities for brands to build relationships.
Take your dreams off the ground to the clouds of business where your products will contribute to make the world a better place.
Everything and everyone represents at least one brand. Therefore, to brand or not to brand is not even a question.
In today’s saturated marketplace, you’ll go nowhere selling a “bunch of features.” We are in the business of disrupting the market with brands that matter.
What is the “Once upon a time” of your brand story? Ask yourself this: “How does what I’m building help consumers close the gap between who they are today and who they want to be tomorrow?
Dreams are less influential than actions and actions are less influential than results.
As soon as we open our eyes in the morning, what we want most is to matter, to live a life and to do a work that has meaning. We have evolved to feel this way. Man's first thought was 'I AM'.
This is what made the difference, they used social networking for entertainment and I used it for business.
The real axis of evil in America is the genius of our marketing and the gullibility of our people.
Social media takes time and careful, strategic thought. It doesn’t happen by accident.
For your business to stand out and succeed, you have to put a primary focus on the social media space, go in big (halfway will not do), and do it better than most, right from the start.
I'm a Marketer, I don't believe in Brands, but I believe in Quality and quality has different definitions