Marketing Quotes
Don’t just be everywhere, be everywhere that your clients are, where you matter most.
There is no faster way to garner the lasting respect of employees, partners, and consumers than to become the embodiment of an ideal.
Marketing used to be about advertising, and advertising is expensive. Today, marketing is about engaging with the tribe and delivering products and services with stories that spread.
Your business should serve specific needs for specific demographics of people. That way, your marketing efforts will be more laser-focused and effective.
Treat every connection, communication and collaboration as part of a continuous relationship.
a great publicity is a high way to remote customers and a universal key to the gate of ignorance
What’s the best way to ensure your small business makes a profit? Without a doubt, it’s to keep your overhead costs low, and maximize your sales per marketing dollar.
advertising is the price you pay for having unremarkable product or service
The ability to represent failure as success would become an Agency tradition.
If you want to make breakthroughs to reach the stars, it is best that you board a ship that has already started its journey in that direction.
Politics, like insurance, security, pharmaceutical and religious institutions all work the same. They sell the idea of a threat along with the antidote. Marketing 101.
Far more creativity, today, goes into marketing of products than into the products themselves
Advertising may be described as the science of arresting the human intelligence long enough to get money from it.
How could he encapsulate in a pithy admissions-interview line all of his unique ideas and interests?
To win at semantic search you need more people than are on your payroll.
Embrace iteration as the road to improvement, but don't let that lull you into rolling out poorly-thought-out crap.
When it comes to measuring the effectiveness of your engagement in the social media environment what counts are: Comments and Sentiment.
When it comes to semantic search and the success of your social media policy, truly, there is only one thing that absolutely counts: engagement.
The future will look futuristic only because we will be trying to make it look futuristic.
My name had become a brand. (I have mixed emotions about that part of our (Christian media) industry, for sure.)
The first lesson of branding: memorability. It's very difficult buying something you can't remember.
Better to be known for something than be forgotten for nothing.
Marketing shouldn't feel like marketing. It should feel like a story.
The success of any kind of social epidemic is heavily dependent on the involvement of people with a particular and rare set of social gifts.
In the six degrees of separation, not all degrees are equal.
Good content isn’t about good storytelling. It’s about telling a true story well.
Content Is King, Distribution is Queen
You don't sell the product, you sell the philosophy. When you sell a product, you have customers, when you sell a philosophy, you have believers.
Relationships are the currency of business.
Creating something is only half the battle. The other half is finding people who care about it.
Companies that cannot successfully answer what they do fail to then understand how they can continue to do it in the face of change.
Testers for 7-Up consistently found consumers would report more lemon flavor in their product if they added 15% more yellow coloring TO THE PACKAGE.
Advertising, an art, is constantly besieged and compromised by logicians and technocrats, the scientists of our profession who wildly miss the main point about everything we do…
90 percent of all Gillette shavers are bought by women for the men in their lives
Tycoon had a peddler's talent for using words to redefine reality.
In the innovation age customer experience is key. Your impression defines their expression