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Nike Quote of the day
There's no such thing as bad weather, just soft people.
Removing Christian evangelism from the African equation may leave the continent at the mercy of a malign fusion of Nike, the witch doctor, the mobile phone and the machete.
About the Sauconys, there are a lot of sneakers that are not as marketed as heavily as like Nike but those silhouettes are still fresh. I'll always go to a Saucony.
Nike told me, 'We can't give you royalties because you're not a professional athlete.' I told them 'I'll go to the Garden and play one-on-no-one.' I'm a performance athlete!
'Slumdog' was my first movie, and I had never been to India before - I was just a teenager in the U.K. with my headphones and my Nike shoes. What did I know about growing up in a slum?
When "Search and Destroy" by the Stooges came on as a Nike shoe commercial, I got physically sick. That song meant the world to me, and I didn't feel this was the way it ought to be used.
Storytelling is the game. It's what we all do. It's why Nike is Nike, it's why Apple is Apple, it's why Walt Disney built Disney World and it's why Vince McMahon makes a billion dollars.
This is why I decided to work with Nike, too, because it is even more mass-market than Givenchy and could make entry-price shoes and make people dream to be part of the journey.
For some, I realize, business is the all-out pursuit of profits, period, full stop, but for us business was no more about making money than being human is about making blood.