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Realize that the social media success equation isn't big moves on the chess board, it's little moves made every day that eventually add up to a major shift.
Social media allows people to connect. So instead of reading about the Arab Spring, I can have students following along, in real-time, with what is happening.
Social media has lots of benefits, but compared to Christianity, it tends to group people by interests. Religion puts you with people who have nothing in common except that you're human.
Some critics have challenged what the return on investment is for engagement in social media. Others have complained that the metrics don't exist to demonstrate value.
The new contract between writers and readers is one I'm prepared to sign up to. I've met some fascinating people at events and online. Down with the isolation of writers I say! And long live Twitter.
The net has provided a level playing field for criticism and comment - anyone and everyone is entitled to their opinion - and that is one of its greatest strengths.
I didn't expect to love being online as much as I do. I've met some wonderful people and discovered that however arcane some of my interests that there are people out there who are interested too.
At the end of the day, we all live in this world together and to practice bringing peace onto social media is a huge step into bringing peace into our world.
It is not incumbent on the world to conform to your vision of change. It is up to you to explain the future in terms that those living in the past and present can follow.
Building a career or a company is about living a few years of your life like most people won't so that you can spend the rest of your life living at a level most people can't.