A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.

The common question that gets asked in business is, why? That’s a good question, but an equally valid question is, why not?

We can't be in survival mode. We have to be in growth mode.

What we want to be is something completely new. There is no physical analog for what Amazon.com is becoming.

One of the huge mistakes people make is that they try to force an interest on themselves. You don't choose your passions; your passions choose you.

If you do build a great experience, customers tell each other about that. Word of mouth is very powerful.

It's hard to find things that won't sell online.

Everything you are comes from your choices.

A company shouldn't get addicted to being shiny, because shiny doesn't last.

We've had three big ideas at Amazon that we've stuck with for 18 years, and thy're the reason we're successful: Put the customer first. Invent. And be patient.

Amazon.com strives to be the e-commerce destination where consumers can find and discover anything they want to buy online.

Til death do us part....The words wrap around my mind like soft, silk binds, and I cherish the imagery. Eternity can only be with this man – there will never be another who knows me so well.

Enough of this guilt, " he told her, his voice reduced to a cracked whisper. "What's done is done.

I think there's actually a benefit to working with teen actors: they've got such boundless energy, and everybody is willing to try different things.

I find at moments I'm as fragile as glass.

You don't have to look a certain way to have a hit record.

I don't need to be asking for money for local museums and other projects just to make me look good back home.

Skating has so many styles. Once you pick up a skateboard, you'll find out that it's not a hobby, it's not a sport, it's a lifestyle.

Freedom comes from strength and self-reliance

If I had my life to live over, I'd have fewer meetings and more rendezvous.