A great sports car that goes from 0-60 in 3.9 seconds is just a fact. To the wrong audience, it’s irrelevant. But to the right audience, it’s a passion.

Ideas are the currency of innovation.

Evidently, one thing seems to have more value in direct proportion to whether or not we feel we have the freedoms, joys or conveniences of that thing.

So it comes down to scarcity, one product or service having qualities you won’t find everywhere or ideally, anywhere. It’s the job of every brand to seek that out as their standard, their stamp.

Launching a brand is not for those with thin skin. It takes courage, intelligence and foresight.

Every great brand goes back to a courageous individual who dared to say 'NO' to the status quo.

Social media isn’t a brand strategy. Social media is a channel. While it’s important for a brand to develop something to say, it’s more important to create something that will be heard.

Brand growth and dominance is created by having the highest brand value, not the lowest price tag.

We've all seen it. A #startup begins with a #dream, a #passion to do something others have missed or overlooked.

Consumers today have become a cynical mob of buyers who believe the reviews and ratings of complete strangers much more readily than your brand's promises and distinctions.

When it comes to branding and the ever-changing social media phenomenon, you’re not a mushroom. In other words, you shouldn’t be kept in the dark and fed a pile of...well, you get the idea.

Don't let uncertainty talk you into pursuing a backup plan instead of your purpose.

When a person is found less guilty than he is suspected, he is concluded more innocent than he really is.

Conversely, I came to realize that being good at something is hardly a reason to avoid doing it.

All religions united with government are more or less inimical to liberty. All, separated from government, are compatible with liberty.

Let the French but have England, and they won't want to conquer it.

When the time comes for you to make a change or to grow, the universe will make you so uncomfortable you will eventually have no choice.

Dance, even if you have nowhere to do it but the living room in your fortified compound.

Two-thirds of the Earth's surface is covered with water. The other third is covered with auditors from headquarters.

It's really nice to know hard work does pay off.

I'm definitely not at my best. Honestly, I'm under 50 percent. But I've won stuff under 50 percent before.