An idea can turn to dust or magic, depending on the talent that rubs against it.

In this very real world, good doesn't drive out evil. Evil doesn't drive out good. But the energetic displaces the passive.

Nobody counts the number of ads you run; they just remember the impression you make.

In advertising, not to be different is virtually suicidal.

We are so busy measuring public opinion that we forget we can mold it. We are so busy listening to statistics we forget we can create them.

If you stand for something, you will always find some people for you and some people against you. If you stand for nothing, you will find nobody against you, and nobody for you.

It may well be that creativity is the last unfair advantage we're legally allowed to take over our competitors.

Just because your ad looks good is no insurance that it will get looked at. How many people do you know who are impeccably groomed... but dull?

Word of mouth is the best medium of all.

Advertising is fundamentally persuasion and persuasion happens to be not a science, but an art.

You can say the right thing about a product and nobody will listen. You’ve got to say it in such a way that people will feel it in their gut. Because if they don’t feel it, nothing will happen.

Getting an education is not only a matter of checking the boxes as your life progresses

But, in making the sacrifices that the Government asks us to make, we are not protecting our freedom. We are giving away our freedom in exchange for a false sense of security.

I hope my allergies don't act up

A mountain you're plannin' on climbin' ain't the same as the one you ain't. It ain't so pretty.

For him who fain would teach the world The world holds hate in fee- For Socrates, the hemlock cup; For Christ, Gethsemane.

Do I create conflicts for myself? Sure I do.

Earthbound souls know only the underside of the atmosphere in which they live . . . but go higher - above the dust and water vapor - and the sky turns dark until one can see the stars at noon.

It's a roll of the dice in the movie business. I mean, every single movie is a roll of the dice. Any movie on paper could look like it's going to be fantastic. You know what I mean?

Can I ask you a question?" "You already have." He paused, considering. "Can I ask you two questions, then?" "You already have.

Writers do not write what they know. They write what they can imagine.