Consider Brazilian cosmetics brand Natura, which deploys a direct-sales force of more than 718,000. By knocking on doors, it has established a vibrant network of brand supporters.

What do Harley-Davidson, LEGO, and Apple have in common? They're all based on communities.

Imagine Pepsi without Coke. Impossible, right?

When we brand things, our brains perceive them as more special and valuable than they actually are.

Products are produced in the factory; brands are produced in our minds.

Branding is not about what something says or what it means, but how it makes us feel.

Where big data is all about seeking correlations - and thus to make incremental changes - small data is all about causations - seeking to understand the reasons why.

We're no longer bored - in fact we're petrified of being alone with ourselves getting bored. Yet boredom is the foundation for creativity - an asset slowly disappearing from our world.

Brand handling synergy means developing and communicating your company's values and identity consistently.

A global brand building strategy is, in reality, a local plan for every market.

Brands must make use of the inclination of consumers to be persuaded by friends.

Education enhances the power of experience and the beauty of life.

The only time you have no opportunities is when you decide to stop taking them.

As my father always says, there’s no shame in being poor, but it can be damned inconvenient.

The sound of the blades on the ice in the morning is like smelling fresh coffee.

I'm doing what I love. I'm enjoying the perks of the job-the travel. I am having a great time being a shape shifter and I'm really getting a kick out of it. I love my job.

The great chastisement of a knave is not to be known, but to know himself.

Art came fluidly, so I was able to teach myself many of the things I thought were important by copying and mimicking my artistic idols.

People are felt rather than seen after the first few moments.

Meditation is the only means to the harmonious development of the body, mind and soul.

There are no laws that prohibit an American president from continuing to be involved in their private business matters while in office, right?