Customers want to make informed decisions based on useful information, valuable engagements and brand affinity.

Immerse yourself in the customer's world and get to know their struggles and triumphs inside out.

Think of every contact a customer has with your brand as the most important encounter of your life.

Great content inspires action.

If you're asking yourself who the content is for, it's already too late to make an impact.

Your style guide is your most loyal brand protector.

There's nothing more difficult than a line.

Letting go is not getting rid of memories. Memories will stay, they always do. Letting go is making sure that the pain associated with the memories goes away.

I’d rather be surround by people who make mistakes and have no problem admitting to them and learning from them than be surrounded by people who think they make none.

No one looks stupid when they're having fun.

Paranoids are the only ones who notice things anymore.

A group needs enemies, because without enemies its identity cannot continue to be defined.

You have those walls up all around you...Come a day you gonna want to tear them down brick by brick and gonna find that the cement is all hard. What you gonna do then?

Women are not for using. Women are for loving.

The likelihood is that any English-speaking skier has more words for different types of snow than any inhabitant of Alaska or Greenland.

There's a guy chasing me!" I called as I headed out the door.