Find out what the customer wants and then make it better.

It takes a tough man to make a tender chicken.

If you believe in unlimited quality and act in all your business dealings with total integrity, the rest will take care of itself.

If you can differentiate a dead chicken, you can differentiate anything.

I never liked filming the ads, but they were so well received.

Baseball was a dream I gathered more splinters than hits.

I can’t tell by looking in your eyes whether you’re a priest or a crook.

Quality is the one absolutely necessary ingredient of all the most successful companies in the world.

If the quality is there, the consumer will want it, buy it and pay for it.

No one ever complained their way to the top.

Market share is king. You cannot afford to replace lost market share.

Don't hyperbolize when things don't flow according to your plan. Things could change when you least expect it. And it is crucial to be flexible at all times.

In life I've learnt to CHERISH the moments with those I meet in life, CONQUER my fears, CLIMB the ladder of opportunities, COUNT my blessings, and CARE for the needy.

It's true that women appear very little in [Albert Camus] works. They have a very marginal place.

In writing biography, fact and fiction shouldn't be mixed. And if they are, the fictional points should be printed in red ink, the facts printed in black ink.

Prayer is the little implement through which men reach; where presence is denied them.

The idea of bringing young people up to Literature is doubtless calculated to raise the eyebrows almost as much as the suggestion of bringing them up to the Stage.

Attitude determines choice, and choice determines results. All that we are, and all that we can become has indeed been left unto us.

Kids often ask me if characters are real or made up - and I always tell them, 'I hope they're real but I made them up.'

If you make the tough decisions, people will hate you today. But they will thank you for generations.

I don't like to go in places where women talk and gossip. The atmosphere I don't like, even though you can sometimes meet nice people. For me, it's a waste of time.