Good advertising is a dialog with people.

There's an independence to surfing, it's just you and the ocean. There aren't a bunch of rules.

An ad should be an appetizer, not a buffet.

If it's been done, do it better. If it hasn't been done, do it so well that better is not an option.

I’d rather apologize than to be so timid as to never try to do anything smart or brave.

Creativity thrives on a consistent diet of challenges and opportunities, which are often one and the same.

Actions speak louder than meetings.

Most ideas are a bit scary, and if an idea isn't scary, it's not an idea at all.

Baby Steps are for Babies, Not Brands. Be Amazing or Be Surpassed.

[In 2007] People's relationship with a brand is becoming a dialog, not a monolog.

I've never found a client's business problem that could be solved solely through advertising.

And now it appeared that there was a mysterious Queen clothed by rumour with dread and wonderful attributes, and commonly known by the impersonal but, to my mind, rather awesome title of She.

The master's tools will never dismantle the master's house

It is the suffering of ambivalence: the murderous alternation between bitter resentment and raw-edged nerves, and blissful gratification and tenderness

What I've seen in my own life is that when I get something important done it's because of a lot of other people - some who get credit, some who don't.

My government has the challenge of addressing the issue of gas. The issue of gas cannot be addressed today without the participation of all Bolivians alike.

I'm a huge Wu-Tang fan.

To work hard and then loaf; to know hardship and then luxury, to learn about society and then color it with a dash of the wilds-is there anything quite so fine?

Rock 'n' roll started to make so much money and generated so much income for the record companies that suddenly it was no longer evil.

The whole nostalgia thing, and just sticking with what you always liked and what you know and not taking a chance on something or expanding. I think especially after a certain age.

The media builds you up, and then it tears you down.