I never see failure as failure, but only as the game I must play and win.

Keep your eyes open and try to catch people in your company doing something right, then praise them for it.

You are your greatest asset. Put your time, effort and money into training, grooming, and encouraging your greatest asset.

Do what you fear most and you control fear.

Getting in touch with your true self must be your first priority.

Repeat anything often enough and it will start to become you.

We should every night call ourselves to an account: What infirmity have I mastered today? What passions opposed! What temptation resisted? What virtue acquired?

But it does move.

We participate in the creation of the world by decreating ourselves.

Joy is overwhelming fun - fun so big that it overflows your mind, heart, body - as if all of life and love were spilling into you and you were spilling out.

I think I would find it easier to talk with Nico [Rosenberg] than Lewis [Hamilton], as Lewis is into things that are very distant to me.

Free will I have often heard of, but I have never seen it. I have always met with will, and plenty of it, but it has either been led captive by sin or held in the blessed bonds of grace.

I've learned to develop a thick skin, but you're bound to be affected when you read something bad about yourself in the paper and it's rubbed in your face over and over.

The sooner you learn that life is not fair, the better off you'll be.

Well I'm not dumb, but I can't understand why she walked like a woman, but talked like a man.

We're not a media company. We don't own media. We don't own music. We don't own films or television. We're not a media company. We're just Apple.