I never worked on the school newspaper.

A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.

The common question that gets asked in business is, why? That’s a good question, but an equally valid question is, why not?

We can't be in survival mode. We have to be in growth mode.

What we want to be is something completely new. There is no physical analog for what Amazon.com is becoming.

One of the huge mistakes people make is that they try to force an interest on themselves. You don't choose your passions; your passions choose you.

If you do build a great experience, customers tell each other about that. Word of mouth is very powerful.

It's hard to find things that won't sell online.

Everything you are comes from your choices.

A company shouldn't get addicted to being shiny, because shiny doesn't last.

We've had three big ideas at Amazon that we've stuck with for 18 years, and thy're the reason we're successful: Put the customer first. Invent. And be patient.

Instead of treating your child like how you were treated. Treat them with the same love and attention you wanted from your parents while growing up.

Heredity is what sets the parents of a teenager wondering about each other.

I rejoice in the bounty of God, constantly manifesting as overflowing supply here and now.

It's good to be comfortable with who you are and what you do.

I found a strawberry blossom in a rock. I uprooted it rashly and felt as if I had been committing an outrage, so I planted it again.

I'm a happy fellow. I feel very privileged, lucky, that I have had a wonderful life. And that I have been always allowed to do what I love.

And I’m okay, I really am, most of the time. But sometimes, I’m just not.

At times when I didn't have records out, the press has really kept me out there. My bad reputation has done wonderful things for me!

I think it's important for people to just stay encouraged, and stay uplifted.