I've found that many of the greatest ideas surface in bars because that's where many people cultivate inspiration.

Think small and act small, and we'll get bigger. Think big and act big, and we'll get smaller.

Keep costs low and spirits high, and the people of Southwest Airlines will keep LUV in the air.

We have a strategic plan. It's called 'doing things'.

Your employees come first. And if you treat your employees right, guess what? Your customers come back, and that makes your shareholders happy. Start with employees and the rest follows from that.

You don't hire for skills, you hire for attitude. You can always teach skills.

If you're crazy enough to do what you love for a living, then you're bound to create a life that matters.

I'm here to tell you that I am proud of a couple of things. First, I am very good at projectile vomiting. Second, I've never had a really serious venereal disease.

A company is stronger if it is bound by love rather than by fear.

The important thing is to take the bricklayer and make him understand that he’s building a home, not just laying bricks.

The essential difference in service is not machines or 'things.' The essential difference is minds, hearts, spirits, and souls.

Make gratitude a habit you indulge in each night.

Matt Hock was the first person who showed me how much fun and how cool it can be to be a Christian.

Irony can elude the genius among us, sometimes.

Many people think of perfectionism as striving to be your best, but it is not about self-improvement; it's about earning approval and acceptance.

The future may be an enemy. Time can turn happy days and nights into nothing.

Theories crumble, but good observations never fade.

No one else on the team in college was dressing up. They were wearing sweats.

Men judge generally more by the eye than by the hand, for everyone can see and few can feel. Every one sees what you appear to be, few really know what you are.

Empty your mind, stop thinking about anything, simply be.

In any business, you have to evolve.