If we think long term, we can accomplish things that we couldn't otherwise accomplish.

A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.

The common question that gets asked in business is, why? That’s a good question, but an equally valid question is, why not?

We can't be in survival mode. We have to be in growth mode.

What we want to be is something completely new. There is no physical analog for what Amazon.com is becoming.

One of the huge mistakes people make is that they try to force an interest on themselves. You don't choose your passions; your passions choose you.

If you do build a great experience, customers tell each other about that. Word of mouth is very powerful.

It's hard to find things that won't sell online.

Everything you are comes from your choices.

A company shouldn't get addicted to being shiny, because shiny doesn't last.

We've had three big ideas at Amazon that we've stuck with for 18 years, and thy're the reason we're successful: Put the customer first. Invent. And be patient.

Love is the opposite of fear. It is free and transcends all space and time. Love is infinite.

She thinks of her mother, sitting cross-legged, sewing marigolds into garlands for the gods, telling her: "The biggest mistake we make is thinking we are powerless

Writers are like tricksters. Their words lure us to embark on journeys and unlock our emotions.

Though the names karma yoga and sannyasa are different, the truth at the heart of both is the same.

Manhood coerced into sensitivity is no manhood at all.

If we Americans are split into two meaningful camps, it is not conservative versus liberal. The two camps are the politically awake and the hypnotized.

She was beautiful - but especially she was without mercy.

Will power is not telling anybody you quit smoking.

I left Beijing in 1987, shortly before my books were banned there, but have returned continually.

Now the good gods forbid That our renowned Rome, whose gratitude Towards her deserved children is enrolled In Jove's own book, like an unnatural dam Should now eat up her own!