If you are truly innovating, you don't have a prototype you can refer to.

Simplification is one of the most difficult things to do.

It's actually a rare and precious thing to discover what it is you love to do, and I encourage you to remain unapologetically consumed by it. Be faithful to your gift and very confident in its value.

It's very easy to be different, but very difficult to be better.

There's no learning without trying lots of ideas and failing lots of times.

There is beauty when something works and it works intuitively.

People's interest is in the product, not in its authorship.

Simplicity is somehow essentially describing the purpose and place of an object and product.

I think subconsciously people are remarkably discerning. I think that they can sense care.

Apple stood for something and had a reason for being that wasn't just about making money.

When something exceeds your ability to understand how it works, it sort of becomes magical.

Show a little faith in someone when they need it. It’s amazing how it comes back around to you.

If we want know the meaning of existence, we must open a book: over there, in the darkest chapter, there’s a sentence written especially for us.

Major Chhetri's pronouncement when we'd first arrived in Nepal came echoing back: "Things that start in the rain end well.

The two things I use the most are the MacBook Air and my iPhone. Those are my two most-used gadgets that are dented, scratched and smashed.

The real problem in Greece is not cutting taxes, it's making sure that we don't have tax evasion.

Men may be from Mars and women from Venus, but I'm from the Jersey Shore.

I never, ever want to apologize for a film. If it's bad I'll say it's my fault. And that's what I can say so far in all the films that I've done, that if you don't like it, it's entirely my fault.

I watched Ken Burns' Civil War series on PBS. My favorite segment is when Bob Hope entertains the troops at Gettysburg.

Language is double-edged; through words a fuller view of reality emerges, but words can also serve to fragment reality.