[In 2011 on Steve Jobs] He was the most amazing person I have ever know. He was a genius. He was an innovator. He was the best client we ever had. He was my friend.

There's an independence to surfing, it's just you and the ocean. There aren't a bunch of rules.

An ad should be an appetizer, not a buffet.

If it's been done, do it better. If it hasn't been done, do it so well that better is not an option.

I’d rather apologize than to be so timid as to never try to do anything smart or brave.

Creativity thrives on a consistent diet of challenges and opportunities, which are often one and the same.

Actions speak louder than meetings.

Most ideas are a bit scary, and if an idea isn't scary, it's not an idea at all.

Baby Steps are for Babies, Not Brands. Be Amazing or Be Surpassed.

[In 2007] People's relationship with a brand is becoming a dialog, not a monolog.

I've never found a client's business problem that could be solved solely through advertising.

Don't you worry Roald Dahl, The 6-year old me loved you but the 16-year old me worships you.

Perhaps the whole of life is a continuousinterconnecting of miracle, but we don't always realise it.

Every founder has to delude themselves into thinking, "Yes, it's going to be big. It's going to take over the world."

In politics, yesterday's lie is attacked only to flatter today's.

Yet, he thought, if I can die saying, "Life is so beautiful," then nothing else is important. If i can believe in myself that much, nothing else matters.

The same way that you are the main character of your story, you are only a secondary character in everybody else’s story.

If you recognize that all of your inner hurts are caused by your own wrong actions or your own wrong reactions or your own wrong inaction, then you will stop hurting yourself.

Take the high road, there's a lot less traffic up there.

The nearer I come to the end of my days, the more I am enabled to see that strange thing, a life, and to see it whole.

Dance has always been a really important thing for me, so being able to physically express the characters through music and dance is like another layer to things.