In reality, though, most of the time we don’t choose the best option—we choose the first reasonable option, a strategy known as satisficing.
Steve Krug, Don't Make Me Think: A Common Sense Approach to Web Usability
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This page presents the quote "In reality, though, most of the time we don’t choose the best option—we choose the first reasonable option, a strategy known as satisficing.". Author of this quote is Steve Krug, Don't Make Me Think: A Common Sense Approach to Web Usability. This quote is about web-design, design, psychology, usability,.