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Walter Lippmann Quotes: In the end, advertising rests upon the fact that consumers are a fickle and superstitious mob, incapable of any real judgment as to what it wants or how it is to get what it thinks it likes.
         

In the end, advertising rests upon the fact that consumers are a fickle and superstitious mob, incapable of any real judgment as to what it wants or how it is to get what it thinks it likes.


Walter Lippmann
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Other quotes of Walter Lippmann


It requires wisdom to understand wisdom: the music is nothing if the audience is deaf.

It requires wisdom to understand wisdom: the music is nothing if the audience is deaf.



The radical novelty of modern science lies precisely in the rejection of the belief... that the forces which move the stars and atoms are contingent upon the preferences of the human heart.

The radical novelty of modern science lies precisely in the rejection of the belief... that the forces which move the stars and atoms are contingent upon the preferences of the human heart.



He has honor if he holds himself to an ideal of conduct though it is inconvenient, unprofitable, or dangerous to do so.

He has honor if he holds himself to an ideal of conduct though it is inconvenient, unprofitable, or dangerous to do so.



There can be no liberty for a community which lacks the means by which to detect lies.

There can be no liberty for a community which lacks the means by which to detect lies.



When all think alike, then no one is thinking

When all think alike, then no one is thinking



The press does not tell us what to think, it tells us what to think about.

The press does not tell us what to think, it tells us what to think about.



The news and the truth are not the same thing.

The news and the truth are not the same thing.



The present crisis of Western democracy is a crisis in journalism.

The present crisis of Western democracy is a crisis in journalism.



To create a minimum standard of life below which no human being can fall is the most elementary duty of the democratic state.

To create a minimum standard of life below which no human being can fall is the most elementary duty of the democratic state.



It is often very illuminating...to ask yourself how you got at the facts on which you base your opinion. Who actually saw, heard, felt, counted, named the thing, about which you have an opinion?

It is often very illuminating...to ask yourself how you got at the facts on which you base your opinion. Who actually saw, heard, felt, counted, named the thing, about which you have an opinion?





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So what did it matter where she came from? Who-or what-her parents were? Everyone's family was messed up in some way including my own. And she was still the same Ariane.

So what did it matter where she came from? Who-or what-her parents were? Everyone's family was messed up in some way including my own. And she was still the same Ariane.



The fiery trials through which we pass will light us down in honor or dishonor to the last generation.

The fiery trials through which we pass will light us down in honor or dishonor to the last generation.



Definition of a bridegroom: A man who is amazed at the outcome of what he thought was a harmless little flirtation.

Definition of a bridegroom: A man who is amazed at the outcome of what he thought was a harmless little flirtation.



Being awesome makes me hungry.

Being awesome makes me hungry.



My limits are limitless. I find my limits every time I act.

My limits are limitless. I find my limits every time I act.



I'm never afraid, never fear anything.

I'm never afraid, never fear anything.



I trust people, and I respect their areas of responsibility.

I trust people, and I respect their areas of responsibility.



America did not invent human rights. In a very real sense human rights invented America.

America did not invent human rights. In a very real sense human rights invented America.



I think wanting to write is a fundamental sign of disease and discomfort. I don't think people who are comfortable want to write.

I think wanting to write is a fundamental sign of disease and discomfort. I don't think people who are comfortable want to write.



Like the wind that carries one ship east and another west, the law of autosuggestion will lift you up or pull you down according to the way that you set your sails of thought.

Like the wind that carries one ship east and another west, the law of autosuggestion will lift you up or pull you down according to the way that you set your sails of thought.




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This page presents the quote "In the end, advertising rests upon the fact that consumers are a fickle and superstitious mob, incapable of any real judgment as to what it wants or how it is to get what it thinks it likes.". Author of this quote is Walter Lippmann. This quote is about advertising, fickle, thinking, likes, incapable, superstitious, real, judgment, consumers,.