In the very beginning, Yelp started as a service where we really didn't think people would write reviews for fun. The whole concept of user-generated content was pretty nascent in 2004.

Starting a company, your success is going to be very dependent on how you adapt. You're going to make decisions, you're going to make bets; most of them are going to turn out to be wrong.

On mobile, what are the core apps? It's basically messaging, mapping and review data.

The entrepreneurs that really make it are the ones that start with an idea but are ready to change it at a moment's notice.

You have to be very nimble and very open minded. Your success is going to be very dependent on how your adapt.

Everyone is panicked about the transition to mobile. I don't lose any sleep whatsoever.

Yelp is in a very nice spot: local data, and especially review data, is one of the killer apps on mobile phones.

I think with every successful consumer Internet business, there will be lawyers that are interested in going after your company, especially when they think that there's a financial incentive.

Consumers are empowered by Yelp and tools like it: before, when they had a bad experience, they didn't have much recourse. They could fume, but often nothing else other than tell their friends.

Maintaining the trust of the consumer is critical to our business

There are so many businesses that are succeeding on Yelp that don't pay us a dollar, and we're really excited about that.

Emotion is the poetry of life.

Each moment only once

Most people made comments on how I was the strongest woman they knew.That was before the title wave of disaster hit my charmed life.

A penny saved is a penny to squander.

There is a minority of gifted, willfuf people who are determined to live their own lives to the end, and writers belong in this class.

I think from a moral issue, CEOs should not be making - whether it's 270 or 300 times more than their workers are making.

It is my meditation all the day, and more than my meat and drink, to know how I shall make the Saints of God comprehend the visions that roll like an overflowing surge before my mind.

There is never a lawsuit but a woman is at the bottom of it.

When you are handed something instead of having to work for it, you don't respect it as much.

I like books that are exciting and that make you think about things, as well. I like things that have a twist - like 'Atonement,' which I haven't read obviously, as I'm a bit young.