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Geoffrey Moore Quotes: Marketing has long known how to exploit fads and how to develop trends.
         

Marketing has long known how to exploit fads and how to develop trends.


Geoffrey Moore
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Other quotes of Geoffrey Moore


Without big data, you are blind and deaf and in the middle of a freeway.

Without big data, you are blind and deaf and in the middle of a freeway.



Without big data analytics, companies are blind and deaf, wandering out onto the Web like deer on a freeway.

Without big data analytics, companies are blind and deaf, wandering out onto the Web like deer on a freeway.



We have embarked upon the world's largest and longest cocktail party, and every issue imaginable is up for grabs.

We have embarked upon the world's largest and longest cocktail party, and every issue imaginable is up for grabs.



Sustaining innovations are the key to consistent performance, whereas disruptive innovations are the key to dramatic changes in power.

Sustaining innovations are the key to consistent performance, whereas disruptive innovations are the key to dramatic changes in power.



The biggest problem is typically overly ambitious expectations combined with undercapitalization.

The biggest problem is typically overly ambitious expectations combined with undercapitalization.



Don't think you have to be the disrupter to win. A fast-following disruptee will do very well if you can bring your existing customers and ecosystem along with you.

Don't think you have to be the disrupter to win. A fast-following disruptee will do very well if you can bring your existing customers and ecosystem along with you.



The only way an established enterprise can dramatically increase its stock price is by adding a net new high-growth earnings engine to its existing portfolio.

The only way an established enterprise can dramatically increase its stock price is by adding a net new high-growth earnings engine to its existing portfolio.



Try to learn as fast as you can from the wizards and then steal what you can appropriate from them and use it to modernize your existing business model (without disrupting it).

Try to learn as fast as you can from the wizards and then steal what you can appropriate from them and use it to modernize your existing business model (without disrupting it).



As a buying group, visionaries are easy to sell but very hard to please. This is because they are buying a dream - which, to some degree, will alwasy be a dream.

As a buying group, visionaries are easy to sell but very hard to please. This is because they are buying a dream - which, to some degree, will alwasy be a dream.





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Keep planting new seeds until your mind becomes the earth that gives birth to new worlds.

Keep planting new seeds until your mind becomes the earth that gives birth to new worlds.




When life gives you lemons, find a friend whose life has given them tequila and have a party.

When life gives you lemons, find a friend whose life has given them tequila and have a party.



A journalistic purpose could be someone with a Xerox machine in a basement.

A journalistic purpose could be someone with a Xerox machine in a basement.



A woman without a man -- a condition of 'manlessness' -- is defined as alone. But a single mother is less alone than the average housewife.

A woman without a man -- a condition of 'manlessness' -- is defined as alone. But a single mother is less alone than the average housewife.



My best experiences with movies have come when I didn't know what to see.

My best experiences with movies have come when I didn't know what to see.



I love you Just coz Please forgive me I'm soz

I love you Just coz Please forgive me I'm soz



It's a very different bond, siblings and friends. And I just - I wanted that huge family, just to surround me, be surrounded by.

It's a very different bond, siblings and friends. And I just - I wanted that huge family, just to surround me, be surrounded by.



Home-made bread rubbed with garlic and sprinkled with olive oil, shared-with a flask of wine-between working people, can be more convivial than any feast.

Home-made bread rubbed with garlic and sprinkled with olive oil, shared-with a flask of wine-between working people, can be more convivial than any feast.



Make your own rules or be a slave to another man's.

Make your own rules or be a slave to another man's.




Quote Description


This page presents the quote "Marketing has long known how to exploit fads and how to develop trends.". Author of this quote is Geoffrey Moore. This quote is about marketing, long, trends, fads, known,.