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Theodore Levitt Quotes: Nothing drives progress like the imagination. The idea precedes the deed. The only exceptions are accidents and natural selection.
         

Nothing drives progress like the imagination. The idea precedes the deed. The only exceptions are accidents and natural selection.


Theodore Levitt
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Other quotes of Theodore Levitt


People don't want quarter-inch drills. They want quarter-inch holes.

People don't want quarter-inch drills. They want quarter-inch holes.



Creativity is thinking up new things. Innovation is doing new things.

Creativity is thinking up new things. Innovation is doing new things.



People don’t want to buy a quarter-inch drill. They want to buy a quarter-inch hole!

People don’t want to buy a quarter-inch drill. They want to buy a quarter-inch hole!



Experience comes from what we have done. Wisdom comes from what we have done badly.

Experience comes from what we have done. Wisdom comes from what we have done badly.



The purpose of a business is to get and keep a customer. Without customers, no amount of engineering wizardry, clever financing, or operations expertise can keep a company going.

The purpose of a business is to get and keep a customer. Without customers, no amount of engineering wizardry, clever financing, or operations expertise can keep a company going.



Ideas are useless unless used. The proof of their value is in their implementation. Until then, they are in limbo.

Ideas are useless unless used. The proof of their value is in their implementation. Until then, they are in limbo.



Kodak sells film, but they don't advertise film; they advertise memories.

Kodak sells film, but they don't advertise film; they advertise memories.



The true purpose of a business is to create and keep a customer, not to make you money.

The true purpose of a business is to create and keep a customer, not to make you money.



Ideation is not a synonym for innovation, conformity is not its simple antonym, and innovation is not the automatic consequence of "creative thinking.".

Ideation is not a synonym for innovation, conformity is not its simple antonym, and innovation is not the automatic consequence of "creative thinking.".



Organizations exist to enable ordinary people to do extraordinary things.

Organizations exist to enable ordinary people to do extraordinary things.





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Go, " he said. "This is your journey, your battle. Be brave. Find your gift. Use it to save what you love.

Go, " he said. "This is your journey, your battle. Be brave. Find your gift. Use it to save what you love.




America must be the teacher of democracy, not the advertiser of the consumer society. It is unrealistic for the rest of the world to reach the American living standard.

America must be the teacher of democracy, not the advertiser of the consumer society. It is unrealistic for the rest of the world to reach the American living standard.



Keep fighting until the last buzzer sounds.

Keep fighting until the last buzzer sounds.



Do not bandy words with your father, nor treat him as a dotard, nor reproach the old man, who has cherished you, with his age.

Do not bandy words with your father, nor treat him as a dotard, nor reproach the old man, who has cherished you, with his age.



Anybody who doesn't think that the best hamburger place in teh world is in his home town is a sissy.

Anybody who doesn't think that the best hamburger place in teh world is in his home town is a sissy.



Nobody can be perfect unless he admits his faults, but if he has faults how can he be perfect?

Nobody can be perfect unless he admits his faults, but if he has faults how can he be perfect?



Stage is really hard work. You've got to do it every night. Not like doing it once and walking away.

Stage is really hard work. You've got to do it every night. Not like doing it once and walking away.



I get the news I need on the weather report And I have nothing to do today but smile

I get the news I need on the weather report And I have nothing to do today but smile



You don't need to be a rocket scientist. Investing is not a game where the guy with the 160 IQ beats the guy with 130 IQ.

You don't need to be a rocket scientist. Investing is not a game where the guy with the 160 IQ beats the guy with 130 IQ.




Quote Description


This page presents the quote "Nothing drives progress like the imagination. The idea precedes the deed. The only exceptions are accidents and natural selection.". Author of this quote is Theodore Levitt. This quote is about natural selection, imagination, progress, science, accidents, ideas,.