Prestige and premium will also play an important role in the future. But some people define these values differently today.

BMW models are more powerful on average than competitors. This is precisely what we are aiming for: less fuel consumption and more driving pleasure.

It isn't a given that the companies that provide mobility today will also be the ones to do so tomorrow. Every company has to work hard to make this happen.

One doesn't have to be a large corporation to benefit from the advantages of volume. This can also be achieved through joint ventures.

As far as I'm concerned, however, it is clear that the concept of premium will be increasingly defined through sustainability in the future.

Premium will increasingly be defined in terms of sustainability and environmental compatibility

Size alone is not a key to success, as we have seen recently.

We will continue to offer the most dynamic vehicles in the future. However, we have also made it our mission to be sustainable as a company.

Naturally, we will continue to offer very powerful vehicles in the future. Nevertheless, no other manufacturer has reduced the CO2 emissions of its fleet as substantially as the BMW Group.

Being inspired by a great personality is not enough. You have to take actions to succeed.

Intelligence is the source of technology. If we can use technology to improve intelligence, that closes the loop and potentially creates a positive feedback cycle.

I don't put anything in front of taking ski racing and sports seriously.

I think if you play characters, it's very important not to ever tag them with any sort of disorder, or diagnose them, or whatever. You have to normalize the behavior to get inside the character.

Success doesn't sneak up on us; it starts as a dream that we combine with a clear plan of action.

We have to stick up for ourselves as people and we have to stick up for our country when we're being mistreated, remember that.

You can run the office without a boss, but you can't run an office without secretaries.

Sadness is not always the worst feeling. Sometimes it's a really pleasurable thing to be overwhelmed with sadness.

Blessings upon your mind and heart. Let openness, trust and love be your first response. This is the secret to everlasting joy, peace and contentment.

He (Cato) never gave his opinion in the Senate upon any other point whatever, without adding these words, "And, in my opinion Carthage should be destroyed." ["Delenda est Carthago."]