Properly practiced creativity can make one ad do the work of ten.

In this very real world, good doesn't drive out evil. Evil doesn't drive out good. But the energetic displaces the passive.

Nobody counts the number of ads you run; they just remember the impression you make.

In advertising, not to be different is virtually suicidal.

We are so busy measuring public opinion that we forget we can mold it. We are so busy listening to statistics we forget we can create them.

An idea can turn to dust or magic, depending on the talent that rubs against it.

If you stand for something, you will always find some people for you and some people against you. If you stand for nothing, you will find nobody against you, and nobody for you.

It may well be that creativity is the last unfair advantage we're legally allowed to take over our competitors.

Just because your ad looks good is no insurance that it will get looked at. How many people do you know who are impeccably groomed... but dull?

Word of mouth is the best medium of all.

Advertising is fundamentally persuasion and persuasion happens to be not a science, but an art.

A well-thought-out story doesn’t need to resemble real life. Life itself tries with all its might to resemble a well-crafted story.

You don’t get to rewind your life like a tape and splice it back together, pretending it never knotted and tore, when it did and you know it did.

They say when you take revenge against another you lose your innocence.

There's a difference between a failure and a fiasco... a fiasco is a disaster of mythic proportions.

My future is righteousness.

And, speaking generally, passion seems not to be amenable to reason, but only to force.

Lack of encouragement never deterred me. I was the kind of person who would not be put down.

When you're in love, love makes you do crazy things, and can take you down a whirlwind of a road.

I'm really enjoying the process of learning to fly. How it will fit into my life down the road - I'm looking forward to discovering that.

I don't care what's happening in the mainstream of country music. I haven't in a long time.