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Jonathan Ive Quotes: Really great design is hard. Good is the enemy of great. Competent design is not too much of a stretch. But if you are trying to do something new, you have challenges on so many axes.
         

Really great design is hard. Good is the enemy of great. Competent design is not too much of a stretch. But if you are trying to do something new, you have challenges on so many axes.


Jonathan Ive
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Other quotes of Jonathan Ive


Simplification is one of the most difficult things to do.

Simplification is one of the most difficult things to do.



It's actually a rare and precious thing to discover what it is you love to do, and I encourage you to remain unapologetically consumed by it. Be faithful to your gift and very confident in its value.

It's actually a rare and precious thing to discover what it is you love to do, and I encourage you to remain unapologetically consumed by it. Be faithful to your gift and very confident in its value.



It's very easy to be different, but very difficult to be better.

It's very easy to be different, but very difficult to be better.



There's no learning without trying lots of ideas and failing lots of times.

There's no learning without trying lots of ideas and failing lots of times.



There is beauty when something works and it works intuitively.

There is beauty when something works and it works intuitively.



People's interest is in the product, not in its authorship.

People's interest is in the product, not in its authorship.



Simplicity is somehow essentially describing the purpose and place of an object and product.

Simplicity is somehow essentially describing the purpose and place of an object and product.



I think subconsciously people are remarkably discerning. I think that they can sense care.

I think subconsciously people are remarkably discerning. I think that they can sense care.



Apple stood for something and had a reason for being that wasn't just about making money.

Apple stood for something and had a reason for being that wasn't just about making money.



When something exceeds your ability to understand how it works, it sort of becomes magical.

When something exceeds your ability to understand how it works, it sort of becomes magical.





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Alas! How sad when reasoners reason wrong.

Alas! How sad when reasoners reason wrong.



My approach is different. My mistakes are conscious mistakes. And I learn more than those I despise way too often than those I admire.

My approach is different. My mistakes are conscious mistakes. And I learn more than those I despise way too often than those I admire.



Má leaves me but I'm not alone, and a terrifying thought creeps into my head. Family is now something I have created and not just something I was born into.

Má leaves me but I'm not alone, and a terrifying thought creeps into my head. Family is now something I have created and not just something I was born into.



Wine and cheese are ageless companions, like aspirin and aches, or June and moon, or good people and noble ventures.

Wine and cheese are ageless companions, like aspirin and aches, or June and moon, or good people and noble ventures.



Most of the good executives do pretty well. Because to be a good executive you have to be strong, and you have to have a simple attribute that people have forgotten about - courage.

Most of the good executives do pretty well. Because to be a good executive you have to be strong, and you have to have a simple attribute that people have forgotten about - courage.



I'm not the kind of person who thrives in "the scene." I know that when this is all over, and I'm no longer cool, I'm going to be just as happy because I'm going to be at home.

I'm not the kind of person who thrives in "the scene." I know that when this is all over, and I'm no longer cool, I'm going to be just as happy because I'm going to be at home.



The Seeker, The Search, The Sacred by Guy Finley is a very wise book, filled with inspiration to help you dramatically improve your life. I highly recommend it.

The Seeker, The Search, The Sacred by Guy Finley is a very wise book, filled with inspiration to help you dramatically improve your life. I highly recommend it.



Glitter is cool because that's like glam rock, but rhinestones need to die out.

Glitter is cool because that's like glam rock, but rhinestones need to die out.



People need to feel safe to talk without their ideas being criticized, judged, demeaned, or mocked.

People need to feel safe to talk without their ideas being criticized, judged, demeaned, or mocked.




Quote Description


This page presents the quote "Really great design is hard. Good is the enemy of great. Competent design is not too much of a stretch. But if you are trying to do something new, you have challenges on so many axes.". Author of this quote is Jonathan Ive. This quote is about challenges, competent, really great, axes, design, trying, something new, enemy, too much,.