Roughly 21,000 new brands are introduced worldwide per year, yet history tells us that more than 90% of them are gone from the shelf a year later.

What do Harley-Davidson, LEGO, and Apple have in common? They're all based on communities.

Imagine Pepsi without Coke. Impossible, right?

When we brand things, our brains perceive them as more special and valuable than they actually are.

Products are produced in the factory; brands are produced in our minds.

Branding is not about what something says or what it means, but how it makes us feel.

Where big data is all about seeking correlations - and thus to make incremental changes - small data is all about causations - seeking to understand the reasons why.

We're no longer bored - in fact we're petrified of being alone with ourselves getting bored. Yet boredom is the foundation for creativity - an asset slowly disappearing from our world.

Brand handling synergy means developing and communicating your company's values and identity consistently.

A global brand building strategy is, in reality, a local plan for every market.

Brands must make use of the inclination of consumers to be persuaded by friends.

So learn how much you're worth to God. Revel in that information and then walk in it.

A lack of giving in the life of a person will bring him to poverty.

When an officer finds themselves arresting pastors that are feeding people who have nothing, they should know they’re on the wrong side.

But to die as lovers may - to die together, so that they may live together.

i hate not knowing what i did." _Eric

Faith is believing that the outcome will be what it should be, no matter what it is.

I could depend a lot on my shaking, though I never shimmied vulgarly and only to express myself.

Eventually, all things merge into one, and a river runs through it.

Truth is great and will prevail if left to herself.

The success or failure of any relationship depends not just on how we feel about each other, but on how we make each other feel about ourselves.