Senior men have no monopoly on great ideas. Nor do creative people. Some of the best ideas come from account executives, researchers and others. Encourage this, you need all the ideas you can get.

The consumer isn't a moron; she is your wife.

A good advertisement is one which sells the product without drawing attention to itself.

The pursuit of excellence is less profitable than the pursuit of bigness, but it can be more satisfying.

If you ever find a man who is better than you are - hire him. If necessary, pay him more than you pay yourself.

The more informative your advertising, the more persuasive it will be.

I did not feel 'evil' when I wrote advertisements for Puerto Rico. They helped attract industry and tourists to a country which had been living on the edge of starvation for 400 years.

Good copy can't be written with tongue in cheek, written just for a living. You've got to believe in the product.

Our business is infested with idiots who try to impress by using pretentious jargon.

If each of us hires people who are smaller than we are, we shall become a company of dwarfs. But if each of us hires people who are bigger than we are, we shall become a company of giants.

Tell the truth, but make the truth fascinating.

To say goodbye is to die a little.

I don’t mind if you don’t like my manners. They’re pretty bad. I grieve over them during the long winter evenings.

Cruel Harvest by Fran Elizabeth Grubb is a memoir that will touch your heart.

My diet is not unorthodox. I just eat like anyone else - that's just how I am. Everyone is different. It is just my metabolism that keeps me this slim.

Everyone returns us to a different sense of ourselves, for we become a little of who they think we are.

I really struggle to pinpoint whether I became a scientist because I like science fiction, or did I gravitate to science fiction because I identified strongly with scientists.

Roxy, stop being so obnoxious!" -Joy "I'm never obnoxious; I'm just concerned." -Roxy

There must be 50 ways to leave your lover.

Thus is the fruit of the Earth taken, its flesh torn. Thus is it given over standing, toward rot. It is the principle of corruption, the death of what is, the birth of what is to be. You are wine.

I love September, especially when we're in it.