Steve [Jobs] is unique. There aren't many clients that are like that. You have one guy that you really work for. That's very rare.

There's an independence to surfing, it's just you and the ocean. There aren't a bunch of rules.

An ad should be an appetizer, not a buffet.

If it's been done, do it better. If it hasn't been done, do it so well that better is not an option.

I’d rather apologize than to be so timid as to never try to do anything smart or brave.

Creativity thrives on a consistent diet of challenges and opportunities, which are often one and the same.

Actions speak louder than meetings.

Most ideas are a bit scary, and if an idea isn't scary, it's not an idea at all.

Baby Steps are for Babies, Not Brands. Be Amazing or Be Surpassed.

[In 2007] People's relationship with a brand is becoming a dialog, not a monolog.

I've never found a client's business problem that could be solved solely through advertising.

Adventure lies not in the places we seek, but in the moments we create in the places we treasure.

All music is folk music. I ain't never heard a horse sing a song.

Intelligence is playing a more important role in policymaker decisions than I think I've ever seen in my time in Congress or before.

The journey of consciousness, of mysticism, is to come to know yourself and your own motivations.

Everything is stuck together. People are stuck together. They can't change. Ideas are stuck together - they're irrevocable. We think that the end of the universe is as far as the telescope can see.

If you've been massive and it's all slid away, you tend to get written off. It's quite difficult to overcome that, which is why I've got this problem with nostalgia.

I like to use recognizable songs, but other than that, this song would be perfect.

I've been practising Buddhism for forty years, and that's what has led me to this path of discovering my own humanity and recognizing the humanity in others.

The right time to die is never exactly now.

When money was plentiful, I was the first one who told you to stack it. Live your life with it. Now that money slowed up, I'ma be the one telling you to save it like they ain't gon' make it no more.