That is the paradox of the epidemic: that in order to create one contagious movement, you often have to create many small movements first.
Malcolm Gladwell, The Tipping Point: How Little Things Can Make a Big Difference
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This page presents the quote "That is the paradox of the epidemic: that in order to create one contagious movement, you often have to create many small movements first.". Author of this quote is Malcolm Gladwell, The Tipping Point: How Little Things Can Make a Big Difference. This quote is about group-dynamics, sociology,.