The best customer service is if the customer doesn't need to call you, doesn't need to talk to you. It just works.

A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.

The common question that gets asked in business is, why? That’s a good question, but an equally valid question is, why not?

We can't be in survival mode. We have to be in growth mode.

What we want to be is something completely new. There is no physical analog for what Amazon.com is becoming.

One of the huge mistakes people make is that they try to force an interest on themselves. You don't choose your passions; your passions choose you.

If you do build a great experience, customers tell each other about that. Word of mouth is very powerful.

It's hard to find things that won't sell online.

Everything you are comes from your choices.

A company shouldn't get addicted to being shiny, because shiny doesn't last.

We've had three big ideas at Amazon that we've stuck with for 18 years, and thy're the reason we're successful: Put the customer first. Invent. And be patient.

Any type of desire is beggary. One who is without any desire is called ‘Gnani’ [the enlightened one].

Amy Carmichael once said, "Those who think too much of themselves don't think enough.

I think it's always difficult no matter how similar your characters are to yourself to get into that mindset, because however much they are similar to you, they're not you.

Hearing is a form of touch. You feel it through your body, and sometimes it almost hits your face.

The only sin in the world is ignorance.

In a happy marriage there is a continuous dense magnetic sense of communication.

Tobacco and religious organisations.

I'm in love, with a higher love!

Everyone, including you, just naturally feels better when exposed to a cheerful, optimistic individual, regardless of the nature or length of the contact.