The iPad is the clearest expression of our vision of the future of personal computing.

Life is fragile. We're not guaranteed a tomorrow so give it everything you've got.

Creativity is people who care enough to keep thinking about something until they find the simplest way to do it.

You want to be the pebble in the pond that creates the ripples for change.

Let your joy be in your journey, not in some distant goal.

You can focus on things that are barriers or you can focus on scaling the wall or redefining the problem.

For the most important decisions in your life, trust your intuition, and then work with everything you have, to prove it right.

We believe in saying no to thousands of projects so that we can really focus on the few that are truly important and meaningful to us.

We're very simple people at Apple. We focus on making the world's best products and enriching people's lives.

We do a lot of things for reasons besides profit motive. We want to leave the world better than we found it.

You are more powerful than you think.

There is a sentiment common among most of us when it comes to love—letting go can feel scary.

The Serpent, to my interpretation, was pain.

Love is not a verb. Love is a noun. Love’s activity is people breathing, cells dividing, a dove taking a flight. This grammar of life not all can see.

Life's full of surprises, and they ain't all bad.

The body does not create the mind; the Mind creates the body.

...when your heart changes, you change, and you have to make new plans.

I find the new Justin Bieber video more violent and more of an assault to my eyes and senses than what I've made.

He kissed her, and their souls melted into each other in a melody older than time.

If you don't have enough you won't be happy. Neither are you happy if you have too much. It is those who have enough but not too much who are the happiest.

Writers say many true things about their own experiences with publicity and promotion.