The iPad remains Apple's second bestselling product - all the more reason why the iPad Pro needs to be "big" in every sense of the word.

Life is fragile. We're not guaranteed a tomorrow so give it everything you've got.

Creativity is people who care enough to keep thinking about something until they find the simplest way to do it.

You want to be the pebble in the pond that creates the ripples for change.

Let your joy be in your journey, not in some distant goal.

You can focus on things that are barriers or you can focus on scaling the wall or redefining the problem.

For the most important decisions in your life, trust your intuition, and then work with everything you have, to prove it right.

We believe in saying no to thousands of projects so that we can really focus on the few that are truly important and meaningful to us.

We're very simple people at Apple. We focus on making the world's best products and enriching people's lives.

We do a lot of things for reasons besides profit motive. We want to leave the world better than we found it.

You are more powerful than you think.

People have a tendency to shrink the boundaries of complex problems to fit into their back pocket and then, sure enough, grumble that their problems follow wherever they go.

Attachment to the hurt is the root of all suffering.

I have yet to meet an English teacher who assigned a book to damage a kid.

O Charidas, what of the under world? Great darkness. And what of the resurrection? A lie. And Pluto? A fable; we perish utterly.

I figure that my staff will be less reluctant to work overtime if I work longer hours than they do.

Christy Mathewson brought something to baseball no one else had ever given the game. He handed the game a certain touch of class, an indefinable lift in culture, brains, and personality.

When I started, there weren't that many kids doing it in the city, but the in the wave after me there were a lot of them and they actually never spoke to each other.

I'm really proud of this Supreme Court and the way they've been dealing with the issue of First Amendment political speech.

We can admire what we see, but we can only love what we truly know.

All great novels are great fairy tales.