The job of the brand is to make that nameand that logo stand for something. To live its founding principles each day. To stay true.
David Hieatt, Do Purpose: Why Brands with a Purpose Do Better and Matter More
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This page presents the quote "The job of the brand is to make that nameand that logo stand for something. To live its founding principles each day. To stay true.". Author of this quote is David Hieatt, Do Purpose: Why Brands with a Purpose Do Better and Matter More. .