The most difficult thing is to recognize that sometimes we too are blinded by our own incentives. Because we don’t see how our conflicts of interest work on us.

One of the big lessons from behavioral economics is that we make decisions as a function of the environment that we're in.

Even the most analytical thinkers are predictably irrational; the really smart ones acknowledge and address their irrationalities.

The idea that you will make the right decision every time is very unlikely.

Your immediate environment is comprised of coffee shops, supermarkets, websites, apps and all kinds of things - none of which have an interest in your long-term or short-term financial well-being.

Giving up on our long-term goals for immediate gratification, my friends, is procrastination.

Companies, however unintentionally, choke the motivation out of their employees.

Honesty is a complex and tricky thing, and we don't want to be honest all the time.

Thinking is difficult and sometimes unpleasant.

Brands communicate in two directions: they help us tell other people something about ourselves, but they also help us form ideas about who we are.

There's something about [cyclically] doing something over and over and over that seems to be particularly demotivating.

It is a paradoxical but profoundly true and important principle of life that the most likely way to reach a goal is to be aiming not at that goal itself but at some more ambitious goal beyond it.

People look at me like I'm a little strange, when I go around talking to squirrels and rabbits and stuff. That's ok. That's just ok.

I can honestly say that everything I've ever listened to has influenced me or motivated me in one way, form or fashion.

A woman with knowledge is something that frightens the status quo quite a lot.

I was involved in school plays, but when I left school I did a couple of odd jobs as a baker's apprentice and then as a fruit market porter in Manchester

People who expect enmity to suddenly convert into love are probably using the wrong model.

Dammit, Jim. I'm a Guardian, not a doctor.

Charlie Chaplin's genius was in comedy. He has no sense of humor, particularly about himself.

The fears of what may come to pass, I cast them all away, Among the clover scented grass, Among the new-mown hay.

It took seven years from the time I wrote Mad Men until it finally got on the screen. I lived every day with that script as if it were going to happen tomorrow. That’s the faith you have to have.