The most powerful element in advertising is the truth.

In this very real world, good doesn't drive out evil. Evil doesn't drive out good. But the energetic displaces the passive.

Nobody counts the number of ads you run; they just remember the impression you make.

In advertising, not to be different is virtually suicidal.

We are so busy measuring public opinion that we forget we can mold it. We are so busy listening to statistics we forget we can create them.

An idea can turn to dust or magic, depending on the talent that rubs against it.

If you stand for something, you will always find some people for you and some people against you. If you stand for nothing, you will find nobody against you, and nobody for you.

It may well be that creativity is the last unfair advantage we're legally allowed to take over our competitors.

Just because your ad looks good is no insurance that it will get looked at. How many people do you know who are impeccably groomed... but dull?

Word of mouth is the best medium of all.

Advertising is fundamentally persuasion and persuasion happens to be not a science, but an art.

Riches like glory or health have no more beauty or pleasure than their possessor is pleased to lend them.

Fear only the will of God and you will have no cause to fear anyone else.

Oppressed cultures often envy those which are not, or oppressed individuals do, and sometimes those which - and who - are not envy those which - who - are.

This book [March], in my estimation, is a road map. It is a change agent. It is saying to people, "This is a way".

Vision and the ability to mobilize and inspire people at the grassroots. That's what the most important criteria is going to be for any DNC chair.

I have a little brown cocoon of an idea that may possibly expand into a magnificent moth of fulfilment.

Guns are evil! And very little good comes from the availability of a bullet designed to kill human beings!

Now I love the act of creating a new image. When everything comes together, it feels like ecstasy. It's like a climax.

You need a sanctuary. Somewhere where it doesn't feel like it's being tainted by everybody's opinions and other people's money. I think I'm kind of homesick right now.

I'd prefer it if the coach said certain things to me face to face.