There are, always and only, the bad people, but some of them are on opposite sides.

There's a saying that all roads lead to Ankh-Morpork. And it's wrong. All roads lead away from Ankh-Morpork, but sometimes people just walk along them the wrong way.

The worst thing you can do is nothing.

There are times in life when people must know when not to let go. Balloons are designed to teach small children this.

Rincewind had always been happy to think of himself as a racist. The One Hundred Meters, the Mile, the Marathon -- he'd run them all.

Rincewind could scream for mercy in nineteen languages, and just scream in another forty-four.

Tourist, Rincewind decided, meant ‘idiot.

...and the funny thing was that people who weren't entirely certain they were right always argued much louder than other people, as if the main person they were trying to convince were themselves.

The trouble with having an open mind, of course, is that people will insist on coming along and trying to put things in it.

I have, before now, waited for a pen to perform a macro.

You never knew about people, like you never knew how deep a pond was because all you saw was the top.

Achievement and fearfulness can't stay together.

When you use your imagination, it is a bit like putting on night-vision goggles to see forms in the shadows of your head, heart, and spirit.

One of the great responsibilities that I have is to manage my assets wisely, so that they create value.

I simply cannot understand how any parent could kill themselves.

Baby Steps are for Babies, Not Brands. Be Amazing or Be Surpassed.

Reading's the only thing that allows you to use your imagination.

Folly loves the martyrdom of fame.

I have more money than God, but not as much as Oprah.

It's not usually anybody else's false when you don't get what you want. Sometimes it is. There's exceptions to everything. It's usually the self-limitations that we attach to ourselves.

Market-driven design builds the success of the product's marketing into the product itself.