This might be the most important question for every creator and maker in the world: how do you make something new if most people just like what they know? Is it possible to surprise with familiarity?

This long-tail distribution of returns is why it's important to be bold. Big winners pay for so many experiments.

Quality, it seems, is a necessary, but insufficient attribute for success.

It begs for a gospel of perseverance through inevitable failure... There is no antidote to the chaos of creative markets. Only the brute doggedness to endure it.

When something becomes hard to think about, people transfer the discomfort of the thought, to the object of their thinking.

People gravitate toward products that are bold, but instantly comprehensible: Most Advanced Yet Acceptable--MAYA.

This sell something familiar, make it surprising. To sell something surprising, make it familiar.

It is an economic fact that predicting the future is most valuable when everybody things you are wrong.

It is an economic fact that predicting the future is most valuable when everybody thinks you are wrong

Watch your back. Ain't a thing in armor worth trustin' out there.

Death alone will put a stop to my effort!

You can tell a person, not by what they say they are gratitude for, but how they respect what they claim to be grateful for.

We do not need presidents who are bigger than the country, but rather ones who speak for it and support it.

I guess I'm a survivor. There are many of us survivors and any successful woman of my age has somewhat of that in her.

A lot of times, you design a logo to be timeless, but with something like the Olympics, timelessness is maybe not something you should be going for.

Mature means neither "too soon" nor "too late," but something between the two.

These are the four that are never content: that have never been filled since the dew began- Jacala's mouth, and the glut of the kite, and the hands of the ape, and the eyes of Man.

If you show up without makeup or looking sloppy, no matter how impressive your ideas are, no one is going to pay attention to you. People take you more seriously if you look polished.

He's loved of the distracted multitude, who like not in their judgement, but their eyes.